Interesting times

Moleskine entry: July 27th, 2009

262 new emails in my personal inbox.
178 in my work inbox.

Something has happened. A look, a search and lo, some rather vexed ex-employees have attempted to ‘blow the lid’ off the operations at SVHQ.

On retrospect, I’ll maybe look back and wonder why the company’s founder and masthead kept quiet throughout. For one normally so passionate, up front and inspirational – all was quiet.

Rather naively it would seem, I took it upon myself to get the fire out, fast.

A New Adventure

The summer is over and – at long last – so are my travels. My work with Lucozade is at an end and this time last week, I finished up my stint with Oxfam as well.

As the title suggests, it is indeed, time for a new adventure.

Today I’m doing just that by joining 1000heads as Engagement Strategy Director.

I’ve been aware of and worked alongside many different people from 1000heads (aka ‘the word of mouth people’) over the past four years, and they’ve always impressed me with their ideas, professionalism and more than anything else, their ethics. We’ve often shared stories about our respective projects & conversation ideals and very recently I had the opportunity to talk to them much more openly about my long term plans and ambitions.

It was the synergy that came from these meetings that made me realise that working with 1000heads was clearly the next logical step in my career. When it transpired that they felt the same way, everything just fell into place…

Even if you don’t know of 1000heads, you might not be surprised to hear that they are word of mouth (WOM) specialists. The company works with a range of clients from various industries to understand and engage with their consumers, from Nokia and 3Mobile to Canon, STA Travel, Sky and the BBC.

I am absolutely over the moon about joining the ‘heads and can’t wait to sink my teeth into the work ahead. I’ve already been into the office to meet some of the team and I’m going to spend this coming week getting up to speed with the accounts, campaigns and overall strategies I’ll be working on in the coming months.

After an eventful summer (where I really feel like I’ve been getting my hands dirty again), this move makes complete sense to me and well, I look forward to telling you all about the new adventures, as they happen.

Said in the only way I know how:

Bring it on.


Exit stage right

Aug 31st will officially be my last day of employment with SpinVox.

As you may be aware, things have been quite tense and anxious of late (at least when I’ve been in the country anyway), and it’s become very clear to me that my predicted shelf-life for this chapter of my career was accurate. It’s time to move on.

The past two years have been, in the main, awesome. I’ve learnt a hell of a lot and have had the good fortune of working with some amazing people on some fantastic projects.

In fairness to SpinVox, I had every intention of leaving around about now so this timetable of events has always been on the cards. Trust me when I say: I will take much of what I’ve learnt in my time in Marlow long into my professional life.

What next? Well, I’m talking to some people about prospective new projects, but right now, I’m just looking forward to being back in London and taking a much needed break.

Although, on that note, if you think there’s a project we should be working together on either now, or in the future, then by all means get in touch.

You can reach me – as always – on james at whatleydude dot com

Thanks for reading.

When does Batman sleep? – Part 2

This has been a long time coming…

A few months ago I posted Part One to discuss this question and its relation to the ‘always on’ generation that we seem to live in today. If like many others who find themselves working in this field, you are expected to be on call at every hour of the day…

Well no, let’s stop right there. Is it actually expected?

Or is it the case that you simply feel obliged?
You assume that that the expectation in there, when in fact it isn’t.

See?

I have written at length about the importance of humanity being at the heart of everything you do. The onus being placed on the term ‘being human‘ throughout my work is on purpose people.
The question asked above is not about the duality of Batman’s psyche, moreover about his pig-headedness about asking for help and his lack of self-forgiveness when he gets it wrong.

He is after all only human.
As are we all.

When things got tough the Bat brought in Robin and then soon after that, the Justice League. His skills, unique and awesome on their own, work considerably better when placed into a team of similar, like minded people (sharing an equal goal).

The point is, that developer guy that I mentioned?
He who I quoted way back when:

Sometimes, I find myself stuck in front of the laptop at like 10pm on a Sunday night. The kids are in bed, the wife isn’t far behind and there I am answering customer care questions over Twitter with some guy in Geneva! This isn’t my day job. I’m a developer. My question to you is Sir; when does Batman sleep?

This man, he cared about his company’s brand and (online) reputation so much that he took it upon himself to make things better on his own.

Much like the Caped Crusader, he fixed it himself, working solo and acting independently from his own company’s PR team and, just as Batman did with the Gotham City Police Department (GPD), both sides became infuriated.

However, it is written than the Dark Knight works best when he works with his friend and ‘colleague’, Commissioner Gordon, coordinating strategies that incorporate traditional routes & methods (like the GPD) as well as the new found tools of our erstwhile hero.

More things get done.

When I first started in this job, within weeks I was at loggerheads with the Director of Communications. Our very own Jim Gordon if you will. He wanted to vet every single message and blog post that was to be written and sent out. A stand up argument ensued which ended with me simply saying:

Invent a box of words…
Put in everything I can use and take out everything I can’t.


Then leave the box with me.

It took some time, but we got there in the end.
There are laws and rules as well as traditional ways of enforcing or adhering to them.

However, these days there are ways to play, push up against and generally find new parameters to work within these rules.
Call it operating under the radar if you will.

Batman doesn’t kill.
Something which he is continually pushed on.
He doesn’t go looking for trouble (at least not in the traditional sense of the word), but instead works within rules.
First those he sets himself, then later within those set by others.

It is at this point where our super hero can pause, his allies know his work and can defend it in his absence.
Yes that’s right, his absence.

I started this post with the intention of highlighting the often over-looked ideal of humanity on both sides of the coin.

Corporations can be human but so can consumers.

Yes, it’s great to be on call 24hrs a day, seven days a week, but your customers are not robots. If you don’t get back to them on a Sunday night, they’ll understand.

It’s all well and good being human, but never forget everyone else is too.

Planes, Trains and Automobiles

Here we are, nearing the end of November and, what with yesterday being my birthday – WOO- HOO! – I’m now officially working towards getting Mobile Geeks of London V out of the way next week so I can pack myself off for a well-deserved three day break.

I told you before about all the stuff going on this month right? Well, as a result, I’ve now got SO much stuff to blog… it’s quite insane.
To the point where I may have to go back to posting daily again!

So where to start? Spain. That’s as good a place as any… 😀

As you may’ve noted from my last post, I recently had to travel to Madrid on some work related gubbins.

The schedule was a bit frantic:

Plane here, interview there, car here, interview over there, train to that place, flight to this place… and so on – but really ‘Non-Stop’ really doesn’t do it justice.

However, between all the frantic flying around I did manage to a fair bit of footage while I was travelling – most of it is just me fooling around and stuff… Y’know, the usual 😉

Anyway – here’s the end result –

(this one’s only a couple of mins long – much shorter than my last effort – feedback noted)

What do you think?

There always seems to be alot going on

And November is going to be very busy indeed…

I’m hoping to get as much in and done as humanly possible this month but, as it stands?
It’s not going too bad so far 🙂

This week I finished work on another project with MTV’s HIV and AIDS awareness charity, the Staying-Alive Foundation.
This time building around and about their online activity for their latest campaign, (the full details of which you can read over on Big Talk), …and by way of a thank you for all the hard graft, the guys at Staying-Alive secured me a VIP ticket to the MTV European Music Awards!

– Yep. That’s right. V. I. P. –

The Killers, Kanye West, Take That… (no, really).
All. Brilliant.

No pics unfortunately, but I did take a bunch of video mind – like loads – so will have to get some up sharpish I guess.

In the meantime however, back to that busy November I was talking about;

What with today being Sunday, thus follows – tomorrow shall be Monday and tomorrow night is in fact, Mobile Monday (MoMo) London.

Not just any old MoMo event mind, oh no.

Tomorrow just so happens to be MoMo London’s 3rd Birthday Celebrations.

They’ve been going for THREE YEARS! Fair play to them.

Should be a giggle.

We, (as in ‘We, the team from Mobile Industry Review‘), have been asked along to film the show there throughout the night… and I just have to give you this quote that went out on the invitation:

…We will have the MIReview Show joining us too and in the spirit of the evening, they will be presenting and filming some of their show LIVE on stage. (If you don’t know them already, think Top Gear but about mobile technology instead of cars)…

Best. Compliment. Ever.
Love it.

So yeah, MoMo tomorrow… Then worky work work until Thursday, whereupon I’m off to Europe for a few days to meet up with Journalists and Bloggers alike, spreading the SpinVox gospel as it were…

(and I think… I THINK… that may well be my overseas travel for the year… Done!)

All being well, I should be home the following Sunday and the Monday after that, (November 17th), I’m straight into The Future of Mobile Conference, where I’m taking part in the ‘6×6 UK Bloggers Perspectives’ section speaking alongside five other [and I quote]

…of the UK’s most interesting technology and mobile bloggers present a short insight into a mobile topic. This session will provide truly independent points of view on some of the major topics of continuing discussion in the mobile industry.

Yeah. So no pressure then.

Not when I’m in with such fantastic ‘names’ as Helen Keegan, Jemima Kiss, Vero Pepperrell, Andrew Grill and my Editor-in-Chief over at Mobile Industry Review, Ewan Macleod.

There aren’t really any words to describe how flattered I am to be bundled in with such esteemed folk, all of which I have masses amount of personal and professional respect on many levels… and that’s before we even start on the way I’ve been pitched!

Yeah, no pressure whatsoever.  Heh. 😉

Where was I?

That’s right. Monday 17th November. Future of Mobile. Check.

That same week, on the following Friday actually, November 21st, I celebrate my birthday.
Yep. My birthday falls on a Friday. Rock on.

I’ve no idea what I’m planning on doing yet but I’m sure I’ll talk about it eventually…

Moving swiftly onward to the evening of Wednesday Nov 26th I’m hosting Mobile Geeks of London V. Woo! 🙂

MGoL has always been one of my most favourite things to do and this, the fifth event in London of its kind, is no exception. I’ve talked about my love for MGoL at length before and no doubt will again soon.
In the meantime, if you’re interested in attending, get yourself along to the MGoL V facebook event page, put your name down and MAYBE I’ll see you there! Wheeeeeeeeeee!

Bring it.

Hangover depending, November 27th sees the first everevent themed around ‘The Network of Networks’, notionally entitled ‘Amplified 08‘. I HONESTLY do not know enough about this event to do it justice.

All I know is that there’s some bloody interesting people pulling it together and that I will move hell and high water to be there.

I might nip over to their About Page once I’ve finished this post actually, do some reading… Hmm.

And finally, bringing November to a close I’ve actually gone and booked myself a well-deserved weekend relaxing holiday break to somewhere secret, secluded and so completely offline I’m midly concerned I’ll get withdrawal symptoms…

Heh.

Joking aside, this rest has been a long time coming… and I can’t wait.

Buckle up kids, November’s gonna get hectic!

😀

That Whatley chap, he gets around a bit…

…YEAH he does

– Beautiful, Huh? –

Although I’m not about to start setting a precedent for talking about myself in the third person…
The man they call Whatley, he say No.
Heh.

Anywhoo!

It’s been a while hasn’t it?! One week and one month to be precise.
Cor! I have been slacking!

To be honest, ‘slacking’ isn’t really a fair description. I have been just a leeetle bit busy, y’know?
You’ll see…

Got a helluva lot to catch up with and well, this post here – this one – the one you’re reading right now, is more of an introduction. A Prologue if you will…
Last night, not long after I got in from Frankfurt, I started compiling all of the media (photos, videos etc) that I’ve taken over the past month or so and have actually, finally begun to make sense of it all… it’s nearly ready for sharing! Excited? Much?! 😉

However, as you can no doubt imagine, there is a LOT to get through –

First there’s the conferences: Nokia’s Openlab in Finland, Web 2.0 Expo in New York, Blog World Expo in Las Vegas, ad:tech London, Future of Web Apps London aaaaaaaaaaand most recently – Voicedays in Wiesbaden!

And even though I’ve already put up some of the above over on the SpinVox Blog, Big Talk – namely part of the The US Tour and My Voicedays Presentation – I still have plenty to say on each, so don’t think you’re getting short shrift.. 😉

Crazy Crazy Crazy…

THEN of course, there’s the ma-hoosive list of really cool stuff that I’ve been playing with lately – from Alfie’s uber-cool ‘Find Me‘ project (best. thing. ever.), to messing about with ‘Hotel Visualisers’ (no really – they’re actually quite cool), from enormous Bean Bags (like – HUGE), to some brand spanking new phones (super swish), and back once again to some cool BBC-based activities (which I really can’t talk about right now – but I will). Tops.

So.. The Plan:

The mission from here on in – for now at least, (until I clear my back load), is to try and blog once a day. I need to get this thing moving and the more time that passes the more information I have stored up that I simply have to share…

(plus there’s the small matter of my head *actually* exploding if I don’t get it all out soon)

And that is my promise to you dear and loyal readers.
Watch this space.
One post a day.

Starting.

Now.

P.S. For those of you that don’t know – aside from my day job at SpinVox, I’m also part of the team behind the Mobile Industry Review.. and each week we produce a 30min show about, you guessed it, the mobile industry…  You can catch the show, every Monday over on the TV pages of the website.

I normally keep that stuff separate but this week’s show really is our best one yet –
So, here it is, reprodcuced for your viewing pleasure…
I hope you like it:

See you tomorrow!

🙂

What a Beautiful Day

September 10th, 2008.
08:24

One year, to the day that I started my employment with a little company called SpinVox and… Wow, what a journey it has been so far…

The view you see before you is the view that I have right now, as I type this post from the departure lounge of Heathrow Airport’s Terminal 1, (looks familiar huh?). As you know some time ago I got ‘the call‘ and lo and thusly I am on my way to Finland.

But we’ll come back to that…

What I want to talk about, if you’ll indulge me for a moment, is the amazing journey that I’ve been over the past year. Personally, professionally and of course geographically.

Working backwards, I can honestly say I don’t think I’ve ever been so well travelled, (although quite how you can be less travelled I don’t know – heh), with my work so far taking me to such places Barcelona (beautiful) San Francisco – twice (one of my favourite places in the world and a potential base for me the future for certain), Las Vegas (ugh)… and, as we speak, Helsinki.

There of course being no rest for the wicked, straight after this trip I’m headed out to New York then onto Las Vegas once again and by the looks of things Frankfurt too before the year is out.

I used to mock my friends when they used to get the work trips abroad, accusing them of ‘going on a jolly’ and basically being a bunch of work-shy sun-seekers. But guys, if you’re reading this, I take it back. I now know… It’s relentless! Don’t get me wrong, I absolutely love it – wouldn’t change it for the world in fact. But jeeez… talk about taking it out of you! This time round I’ve prepared. Both physically and mentally.

Bring. It. On. 🙂

Which dovetails nicely back into the professional part of my journey. So, as I said, one year ago I joined SpinVox. Bright-eyed and bushy-tailed and ready for whatever they had to throw at me.
Having initially secured the interview after being told by a recruitment agent that I was ‘definitely a SpinVox person’ I was taken onboard to apply some ‘Digital Native’ thinking, if you will, to an already rock solid proposition…

Six weeks later I was on a flight to San Francisco after launching Social Networks through SpinVox.

Awesome.

I’ll never forget rocking up to my first CTIA in torn jeans, flip flops and my now trademark MASSIVE white sunglasses adorned across my brow and being told almost immediately:

“Oh, you’re ‘The Web Guy’. You’ve got the look for sure.”

HA!

You’ll be pleased to know that I’ve since smartened up my act somewhat (although the Sunny Gs remain) and I’m now ‘The Social Media Guy’.
Which kind of, in a sense, further demonstrates the journey: Starting with Social Networks through SpinVox, then getting Big Talk (the SpinVox Blog) off the ground, working on and around the digital propositions…
All of which meant that in February of this year I was part of the team that flew out to Barcelona to represent the big SV at Mobile World Congress (MWC – previously known as 3GSM).

This is when my entire world changed.

Suddenly, almost overnight, there was this paradigm shift in how I saw the industry around me… and it was changing. Mobile is my first love and always will be, but in Barcelona the power of Social Media and what it actually means really hit home.

Walking the floor at MWC, finally meeting some of the big names in blogging face to face… Shall I list them?

Nah. If you’re reading this and I shook your hand in Barcelona, then I’m talking about You 🙂

I was saying; Meeting you guys and gals face to face made me understand the enormous sense of community that lives and breathes in this new world of ours… and the enormity doesn’t just stop there either, it also applies to the immense importance that we place on this community as well.

We, you, me, them, us… We are right here, right now. Carving out and pioneering a new digital age for our children to grow up into. What you think and say about this whole space will define how the rest of the world interacts with their digital media for the next 10-20yrs, if not more.

Social Media ‘happened’ (for me at least) this year; I’m going to be able to look back and say ‘Yep, I was there’ …well, you were there too. It’s happening Right Now.

And listen, without getting ranty, understand this – what I said up there – is paramount to any and every business today. It really is.

Arriving back from Spain after the conference finished, with the support of my boss, I got to work on a Social Media Strategy doc that, with the help from the team, would define how SV as a business and as a brand would operate in this space… and so far, it’s playing out nicely.

So yeah, we’ll see on that one shall we? 🙂

Building that thing up and playing it out through the year as we have has been an awesome experience. Learnings on the way of course – some things took a while, some things took off straight away and some things you just can’t predict..

Hence the journey I guess. But I tell you one thing, in this job I don’t think I have ever been happier.

And in fear of being a complete link-monkey, ‘not ever being happier’ leads me quite perfectly into the “Personally” part of this little trilogy.

A few of you reading this may follow me on Twitter or even chat to me on Jaiku, in which case you know that most of the time I am of quite a cheery disposition and I take pride in the fact that I truly enjoy life to the fullest. Now I’m not big on sharing personal stuff online.
Not at all.

Gotta keep something back, y’know?

But anyway – the fact of the matter is, right now, for the first time in a long time I am happy.
Truly and utterly.

And I love it.

Thanks to you guys, for all of your kind words, support and just general awesomeness over the past year.
I’m looking forward to the next one with immense relish and I’m rubbing my hands with glee…

I’ve said it before and I’ll say it again – Bring. It. On.

😀

Thanks for reading…

Oh yeah – and there was that small matter of being in Finland.
Guess it’ll have to wait until my next post, (tomorrow – promise).

😉

P.S. It’s taken me all day to get this post up, I’m now in Helsinki and a very happy Whatley indeed.

September 10th, 2008.
20:49