Tag: Mobile

All things Mobile here

Engagement Currency

We were talking about alternative [read: cheap] ways to build engagement recently. Something tangible, that you can see, feel or hold physically. Like stickers, for example, they’re easy and silly – but what kind? And also, what type of community would they address?

The English definition of ‘currency’ (outside of its obvious monetary connotations) is ‘The fact or quality of being generally accepted or in use‘. Keeping this in mind (and given the universal habit tagging of all things technologically vital and important), laptop stickers could therefore be construed as a currency of the blogging community

If that’s so, then why not make some of those? Good ones mind. Not just your logo on a white background.

Something interesting.
Something better.
Something that will spark a conversation.

A social object, if you will.

This thought process is not new, we used to talk about this kind of community currency back in my SpinVox days: what was it about a certain place or a group of people that would always get them talking and, better yet, what wouldn’t.

A recent video from Heineken was what got me thinking about this again (and what prompted the tweet above, too). Have a look, we’ll regroup on the other side –

Right. Let’s deconstruct this for a second. First off, as I asked the team at 1000heads last week; is this cool?

The general consensus was no, it isn’t. It’s a good video, yes. But using technology for technology’s sake is never a sound strategy for success and alas, that’s exactly what’s going on here.

“Why is this Heineken? Where is their connection?” were other recurring questions. You could argue that the new brand message of ‘open your world’ underpins this whole activity somehow, but you have to look quite hard to see it. And anyway, that much at least is besides the point.

Could this have been done better by taking a closer look at the reality of a festival currency?

Festival currency: what it isn’t

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Before we get into what and what does not work around QR codes, let’s first establish that I genuinely do buy the idea that they act as a conversation starter. That’s great in fact. Any excuse to start talking to a new person at large social events is welcome. Well done.

However, as anyone who’s ever been to a festival will tell you, the genuine currency of the modern day festival-goer is communication. To stay in touch, you need that most precious of camping-based premiums: mobile phone battery life.

There is a whole other blog post to come about how the success of the next generation mobile hardware manufacturer depends on this particular aspect of their devices (and breathe), but that’s not for today. Today is about realising that festival-goers aren’t going to spend precious battery life on QR code snapping, especially when it’s the only thing keeping them connected.

Heineken could learn from Orange here.

Back to those QR codes, hands up who’s got a phone that can scan a QR code out of the box? OK, next question: hands up who’s got a phone that can scan a QR code out of the box that you know about? See what I mean. Shocking.

QR codes are great, but there’s still such a large education piece to be done before anything like this creates any real traction [note: the video proudly points out that 5000 ‘U-Codes’ were printed, not how many were actually scanned].

Taking all of the above into account, it’s clear that the modern day festival goer needs to remain connected, visible and contactable.

Festival currency: what it could be

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Flags. This isn’t my idea, first off. Scroggles planted this particular seed when we were working with MTV’s Staying Alive Foundation a few years back. At a festival, if the currency isn’t anything mobile-related (or at least, related to draining mobile power) what else is there?

FLAGS.

Think about it.

20120110-125607.jpg

Print your own message on a [Heineken-branded] flag and suddenly you have something that you can wave to find your friends, stand near or under as a meeting point and ultimately, personalise as much as you like within your own artistic boundaries.

No messing about with esoteric QR codes, no imposing your brand onto that super-valuable phone battery; just simple, visible and useful branding.

Flags, as currency for festival goers.
Laptop stickers, as currency for bloggers.

There’s more here. I’m sure of it.

What’s your engagement currency?

 

 

[Big thanks to both James Mayes and Gia Cavalli in the construction of this post]

Spotify on Windows Phone

It’s here…

Yesterday was a fairly busy day, if you’re a tech-head like me at least; Google+ rolled out their brand pages, the Nokia N9 started updating to the much-heralded mega-fix firmware and, for those that needed it, Spotify dropped onto the Windows Phone Marketplace.

Google+ I’ve covered already (no really, what is it for?), the N9 update I am yet to apply and as for Spotify? Well, what can I say?

Choosing Windows Phone as the last, great, mobile operating system to support, Spotify prepped itself for the promised masses yesterday afternoon (after a preview some six months ago) and boy, is it a beautiful app to use.

First, some caveats:

  • Spotify mobile is only available to premium subscribers
  • Premium is £9.99 a month. A small price to pay to NEVER PAY FOR ANY MUSIC EVER AGAIN.
  • I’ve tried Zune* and, until Spotify dropped, that was fine (if a little alien).

So, to the app itself.

The good stuff:

  • WP7 app design: oh my God this app is gorgeous.
  • Scrolling, sharing, syncing: all of it rocks my face off.
  • It’s Spotify, on my mobile.

The stuff needed in the next update:

  • Background colour options
    Windows Phone offers either ‘dark’ or ‘light’, white on black or black on white respectively. Spotify should either match its app’s skin accordingly or at least offer it up as an in-app option. Strangely, while the app offers the light variation, the desktop client offers dark.
  • Last.fm integration please
    Syncing tracks listened to in online mode and remembering then uploading my tracks listened to in offline mode.
  • Offline playlist filters
    Yeah, love that but, any chance that you filter the playlists by DOWNLOADED FIRST? Having to scroll through all of them in order is a pain.
  • Album art on lockscreen
    I mentioned I was on Zune before, one thing that the WP music player does nicely is show album covers on the lock screen while playing music. It’s a nice touch and adds to the overall experience. Spotify should do this too. See below.

2011-11-09-2221

 Florence playing through Zune

2011-11-09-2222

 Florence playing through Spotify

Overall, great work guys, it’s an awesome service and I’m a big fan. Having it running on my Lumia makes me a very happy bunny indeed. Good job.

Please, continue to iterate, improve and impress.

Danke,
James.

 

*I signed up for a Zune Pass about a day after first getting my Windows Phone. I like that it covers my Xbox too, but I already have Last.fm there. So it was only really the mobile music angle I needed to cover. Now Spotify is here, I just don’t need it.

Inspiring new forms of creative expression through mobile devices

Or “How I predicted Google Photovine before it was announced”

A few months ago, I shared a research panel alongside one Marek Pawlowski. Marek runs the MEX (Mobile User Experience) conference and is a keen mobile futurist.

He and I had met before but it’s always good to refresh connections and, a month or so later, he asked if I could take part in a new MEX pathway entitled ‘Inspiring new forms of creative expression through mobile devices’.

“Sounds great Marek, but I’m off to Siberia next month and well, I won’t really be around to contribute properly.”

“That’s fine.” he said  “Just present at the event when you’re back in May.”

So I did.

And in fact, I probably gave a better presentation because of it: chilled out (after a whole month away from the internet), wearing a t-shirt and – probably for the first time ever – presenting in trainers.

Getting back to the event, the questions Marek posed as part of the pathway were as follows:

  1. How does ubiquitous access to new sensors such as touchscreens, gestural input and location tracking change the expression of human creativity?
  2. What does artistic experimentation at the boundaries of digital technology teach us about mainstream user experience requirements of the future?
  3. How does mass person-to-person communications facilitate new creative experiences through co-operative working?
  4. Will person-to-person communications enriched with new channels, such as haptics, emerge as a new form of artistic expression in itself?
  5. Are the text-based ‘Status Updates’ espoused by Facebook and Twitter the zenith of emotional expression or can human moods be better expressed?

My presentation (and the ideas around the answers I gave) can be seen in full below but, I implore you, click through to the actual Slideshare page so you can read the corresponding speaker notes. It doesn’t really make sense without them…

#MEX11: Inspiring new forms of creative expression through mobile devices http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=mex11-110507045025-phpapp02&rel=0&stripped_title=mex11-inspiring-new-forms-of-creative-expression-through-mobile-devices&userName=whatleydude

One thing I do want to focus on, however, is slide 17, MEX Pathway point number three [quick click through]:

How does mass person-to-person communications facilitate new creative experiences through co-operative working?

The answer I gave in my talk (or at least the one word that came to mind when I the question was posed), was ‘Meme‘. The two slides that followed explored the idea of the web-based meme going mobile. To quote:

“What about memes on mobile? I snap this, send it you, you change it, send it back.. An instant meme app? Yes please. Where do I sign?”

That, was May 2011. Two months later, in July, I spot this video from Google, courtesy of The Next Web –

Alright, so perhaps it isn’t exactly the meme-based application that I was hoping for and/or predicting, but it’s pretty darn close. Theme-based sharing even. And, if you recall what the original pathway set out to cover – Inspiring new forms of creative expression through mobile devices – this app nails it.

Bizarrely, for an app developed by Google, it’s only available on iPhone right now, but I’m sure this will change over time. And when it does, I’ll be ready and waiting – because having my friends help drive my mobile creativity is something I’m really actually quite looking forward to.

Thanks for stopping by.

UPDATE: the video of said talk is now available –

http://vimeo.com/moogaloop.swf?clip_id=24190039&server=vimeo.com&show_title=0&show_byline=0&show_portrait=0&color=00adef&fullscreen=1&autoplay=0&loop=0

James Whatley from Marek Pawlowski on Vimeo.

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Notes
Like I said, go and read that Slideshare deck properly – with the speaker notes.
And when you’re done there, go and read this article on Mobile Industry Review that references some of the above findings. 

TV Dinners

Recently, I was kicking off about the lack of ‘sequence mode’ on the new Nokia N8. Sequence mode, for the uninitiated, is basically a way to set the device to snap every ten, twenty or thirty seconds (depending on your preferred setting), basically allowing you to create awesome timelapse videos direct from your mobile phone.

It’s quite a fun feature that’s been present in leading Nokia handsets for several years. Alas, it is lacking in the N8.

However, to my rescue, here comes super-talented coder, Iain Wallace. Shortly after I tweeted about the disappearance of one of my favourite modes of Nokias gone by, Iain reached out and asked if I’d be a tester for an app that would do just that. I said yes (obviously) and have been messing around with ‘Lapsed’ for most of the afternoon.

This is my first take, it’s not brilliant but, expect more in the future…

The app itself isn’t open for public beta (yet) and isn’t available to download (yet). Iain’s still very much in alpha creation mode (many new dev libraries required etc) BUT, eventually, we might see something like this on the Ovi Store… Maybe.

The question is, who’s she talking to?

YouTube - Chaplins Time Traveler

This has hit me twice on Google Reader this morning, shared from two different people quoting two different sources, both of which refer to the same video that’s embedded below.

Basically, on the extras disc on Charlie Chaplin’s 1928 film ‘The Circus‘, there’s some footage from the premiere which clearly* shows a person of some description yabbering away on their mobile phone.

Yes, that’s right, their mobile phone…. in 1928!

George Clarke, the chap who discovered this finding, is desperately searching for some kind of explanation because, at the moment, all he can surmise is that this woman** is a massive Chaplin fan from the future who fancied spending her holidays in 1928.

I’m certain there’s a reasonable explanation for this, besides the fact that you would hope that by the time time travel is possible, we’d have advanced mobile technology so far that holding it up to our ears would be a thing of the past?! No?

Take a look for yourself, the final bit where she turns at glances up while still talking is the thing that got me.

*about as clear as anything can be in old non-HD black & white
**is it a woman? George raises the issue of her apparent manliness and her overly large feet – perhaps in the future we’ll all be dressed in drag?

What do you think?!

4000 miles from home: Chicago

Moleskine entry: July 18th, 2009

I’m sat at the back of Virgin Atlantic flight VS039 en route to Chicago. I’ve never been to the windy city before, for all intents and purposes it looks like I’m not going to see much of it either.
We’re just passing through…

Our final destination today, July 18th 2009, is Billings Airport, Montana. From there we are to be transferred to The Hideout ranch some four hours drive outside of the airport, over the state line into Wyoming.

All this travel is for challenge two of Lucozade’s Summer of Energy Challenges and time we’re Cattle Ranching.

Last week we were sand-boarding in Namibia which, it has to be said, was simply breathtaking. There are hundreds of photos to look at and just a few videos too. As you may know, I have a very, very hectic Summer lined up ahead of me and to say that I’m clocking up ‘a few air miles’ might be somewhat of an understatement.

Strange. I have a note here, it says:

‘Experiment with adjusted images’.

I think I know what I mean. I’ll have a play with that that later…

Moving on…

Through a rather strange set of circumstances, I find myself not sat next to my traveling partner in crime, Sam. But in face next to a young student going by the name of Grant Rostad. He spots my N97 and asks after a play. I offer it up gladly, and also go onto explain how, in my opinion, the N86 (which I’m also carrying) is the far superior device.

“Oh no!” he says “I’m all about having a qwerty keypad, and a touch screen. Those things make a phone for me. “

Americans are such strange creatures.

We talk more and eventually at the very last minute, we grab said N97 and throw a quick podcast together for The Really Mobile Project.

http://thereallymobileproject.com/wp-content/uploads/read-my-palm-a-random-encounter.mp3

It’s all a bit incidental and a bit geeky too, but I kind of like it.

Later that day, on a different page…

Chicago came and went.

We board the 1547 United Airlines flight to Billings, Montana.
THEN a 3hr drive into Wyoming.
Headed for a place known as ‘The Hideout‘ at the foot of the Big Horn Mountains.

No.
Really.

Q: “You ever been on a horse before?”
…

…
A: “Um… I’ve seen one, does that count?”

This is going to be fun 🙂


The clouds are different here…

…stretching lazily across the acres of sky…

…I could take photos of clouds all day.

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Making something Really Mobile

I mean, really mobile…

About six or seven weeks ago now, I said a sad goodbye and a fond farewell to Mobile Industry Review (MIR). My weekly column ‘Whatley Wednesday’ was at an end and the team’s online video counterpart, The MIR Show, was no more.

But this much I’ve covered already. It’s what happened next I want to talk about.

Post closure, Ewan kindly gave me an export of all my prior MIR work, which you can now find in the newly created Whatley Wednesday category on the right hand side of this page. Please feel free to browse at your leisure, there are some pieces in there that I am deeply proud of and I’m really happy that I’ve been able to preserve them.

Even still, I was left wondering where my mobile content was supposed to go. I’ve long maintained that I have three main streams of blogging output:

  • Anything SpinVox goes the SpinVox Blog, Big Talk
  • Mobile-focused musings went to Mobile Industry Review
  • Everything else, stays right here in My Happy Place

With one of those streams now closed, I wasn’t sure what to do. I could’ve started putting the content here, but I didn’t want to alienate any of my readers. I wasn’t sure you’d appreciate it to be honest. This blog isn’t about mobile news, views and opinion. It’s about – for me at least – starting interesting conversations.

The real question was; ‘what to do next?’ and, well ‘start something new’ was the immediate answer.

When it came to restarting Whatley Wednesday, I took up Rafe Blandford on his offer to write a piece for leading mobile site All About Symbian (AAS). Entitled ‘Should Gravity come down?’ the piece questioned the price of a particular Nokia Symbian app and on top of that, Nokia apps in general.

Hand on heart there were a few opportunities like the one above from Rafe, and originally I had planned to accept them all. Not out of greed or ego; I merely felt a certain sense of displacement or maybe homelessness. I figured that Whatley Wednesday could become  a travelling road show of sorts (for want of a better comparison), each week resurfacing on a different publication and taking on a different subject matter.

That was the plan anyway.

However, in the furore surrounding my debut on AAS (seriously, check out the comments – all 67 of them), I questioned the validity of this idea and, when it came to writing up some thoughts about the incoming Nokia N97, I went against my instincts and published them here.

It was at this point that I realised that I needed my own mobile channel, something that I had (at least in part) ownership of and somewhere that I wouldn’t have to apologise for my own opinion. It turned out that I wouldn’t have to wait for long, as in the background, work had already begun on what was at that time only referred to as: ‘Secret Project X’.

So it was, the day after MIR announced its closure, and under the cover of darkness, three men met somewhere along London’s South Bank.

In a coffee shop not far from Hungerford Bridge – EAT I think it was, to be precise – Ben Smith, Dan Lane and I sat down to work out what our next steps were.
What I initially had pencilled in as a rather macabre and somewhat gruesome post-mortem turned very quickly into the conception of a new idea.
The general consensus was that we could rant and rave about how annoyed we all were, or, spend what little time we had planning our next moves.
It was unanimous.

We were going to build something new, really soon.

In the days and weeks that followed that fateful night, emails were exchanged, further meetings were had and plans were made. Further to that, a rough go-live schedule was put in place.

Potential additional contributors from the old team; Samantha Kidd, Ricky Chotai and Jonathan Jensen were asked along too – all of whom were immensely forthcoming with their support and immediately signed on.

On a late night conference call with the rest of the team, the members of Secret Project X finally agreed on a name.
That name was…

The Really Mobile Project

http://vimeo.com/moogaloop.swf?clip_id=3930516&server=vimeo.com&show_title=1&show_byline=0&show_portrait=0&color=00adef&fullscreen=1

Interestingly, with a new moniker came too a new sense of direction and purpose.

Dan Lane pulled together some of our old MIR footage and excelled himself by putting together a rather awesome trailer. This short video (embedded above), which we made live one week after launching The Really Mobile Project (TRMP) holding page, was shared with the sole purpose of letting people know that no, this wasn’t the end and yes, we would be back.

Even more meetings followed, yet more emails were exchanged and TRMP was coming. By the time we put the trailer out, we’d pretty much made a promise that we intended to keep. Thing is, it turned out to be a lot harder than we first thought.

Building a site?
Gaining access to high quality equipment?
Finding the time to get all members of the team together to film content?

All of these things proved to be less than easy.

Two days before filming was due to kick off, the whole project was put on hold. The equipment wasn’t good enough, the site wasn’t right and on top of that, we had no content.
From the off we had all agreed that whatever it was that we ended up producing, it would be high quality. Our work at MIR had set the bar high and we knew that at the very minimum, we had to match it.

As any decent advisor will tell you; if you over promise and under deliver, failure will greet you with open arms.

So we took a step back and regrouped. What would we REALLY need to do to make this as good as we wanted it?

The project plan was re-written, a wiki was created, and tangible steps were taken to ensure that creating a quality site with even better output would be a nigh-on guarantee.

After all of this, on April 28th at approximately 3.00am, seven weeks since that initial coffee, The Really Mobile Project launched onto the (un)suspecting world.

Now, at long last, we finally have our own place on the web to talk mobile.

One of the things we noticed during our time in the wilderness was just how strong, passionate and caring the mobile community is. Keeping that firmly in mind, we established that from day one ‘Really Mobile’ would be about the conversation.

It’s the community that makes a site, so we want our readers and viewers to feel a part of something. 2009 is the year of conversation after all, right?

I’ve talked long enough and if you’ve made it this far, you have my thanks.
All I have left to say is this; if you follow me because you’re mad about mobile then please, get yourself over to The Really Mobile Project today.

It’s new, we’re still making changes and fixing bugs, but it’s out there.

And it needs you.

Arriving this July, the N97 and…?

Browsing through my Google Reader this morning, I came across this article from the guys over at NokiaUsers.net reporting that Vodafone has just confirmed a July release date for the Nokia N97 here in the UK.

You can read more about the handset over on Vodafone’s dedicated N97 page, but needless to say, this announcement is very good news indeed.

As some of you may or may not know, I am a card-carrying Vodafone member, I have been for some time and, upon hearing that the N97 was en route to my network of choice, I am very happy indeed.
Since it was first announced at Nokia World in December, the initial buzz has been largely positive.
In fact, I remember putting virtual pen to paper at the time and exclaiming how much the the prospect of this handset excited me; even going as so far to say:

“I firmly believe that the Nokia N97 is the replacement for my N95 8GB.”

However, as I mentioned, I wrote that at the tail end of last year and since then?
Well, some things have changed.

Since Nokia World, not only have has there been several opportunities for me to have hands on time with the N97, but also Mobile World Congress (MWC), has come and gone. This conference, previously known as ‘3GSM’ and held in Barcelona each February, is the largest telecommunications event in the world and this year saw the unveiling of the Nokia N86.

This 8 megapixel beauty took me completely by surprise at MWC, and although originally pitched as the successor to the much-overlooked Nokia N85 (the N86 test model above was in fact labelled ‘N85 8MP’ on its debut in Barcelona), to my mind the N86 is the true replacement for the N95 8GB.

Why?

I carry two phones. I have done for some time now and I have no doubt that this habit will carry on into the future. My current ‘handset strategy’ is made up of the aforementioned N95 8GB which acts as my personal device, and a Nokia E71 as my work/business phone. Whenever I’m testing new devices I always, always swap out my E71 and swap in whichever piece of gadgetry I happen to be reviewing (the latest of which being the Nokia 5800 Xpress Music).

However this was not the case with the Nokia N86. Two weeks after Mobile World Congress, just in time for MGoL VI in fact, I happened to find myself in possession of said 8MP wonder and I was that impressed I instantly made it my personal device of choice (if only for the few days that I was able to test it anyway).

This. Speaks. Volumes.

If you’ve read any of my mobile stuff in the past you’ll know how much I love my N95, it’s certainly been through the wars over the years and for any device to come anywhere near taking its mantle, it has to be something pretty special.

The N86 is that phone.

The N97, as wonderful as it is, to my mind could have well been labelled the ‘E97′. What with the full qwerty keyboard and ‘communicator series’-like design, the N97 bears more relation to the E90 than to any Nseries phone I’ve ever seen. When I read that Vodafone were going to be shipping the N97 this coming July, I immediately got on the phone and registered my interest. Fortunately it turns out that I am due an upgrade around the same time as the N97 is scheduled to release.

Fantastic.

But that’s not all…

While I was the phone with Voda, I also enquired after the N86…

“It’s not one I’ve heard of Mr Whatley” …came the reply.

“Oh, would you mind checking for me anyway? I work in mobile you see and I really like the look of the N86, it has an 8MP camera and well, it’s very similar to my N95 8GB…”

“Oh here it is Mr Whatley, I’ve found it on our systems.”

“You have?!”

“Yes. Nokia N86. Got it. Now… Ah.. Ok.”

“Yes, yes, what is it?”

“Well it is here, but it has a question mark next to it.”

“Oh. Is that bad?”

“Oh no Mr Whatley, it just means we’re still testing it. I can’t confirm that we are going to get the N86 in stock but I can tell you that we have it here internally and we’re testing the software to make sure it works correctly “

“Really?!”

“Yes Mr Whatley. While I can’t go on record and say that it’s definitely coming, we are still testing. I can tell you that nine times out of ten, when it’s testing, it normally means we’ll be getting it sooner or later.”

“That’s great news, thanks!”

“You’re very welcome Mr Whatley, thanks for calling Vodafone.”

So there you have it. The N97 is coming to Vodafone in July and, from the sounds of things, the N86 won’t be too far behind it.

Mobile Geeks of London VI

Hey there folks!

Can you believe it?!
We’re not two months into the start of 2009 and it’s already time for the next…

Mobile Geeks of London!

– WOOP WOOP –

I can’t believe it’s come round so quickly. It seems like only yesterday that we were all meeting up for the last gathering of 2008…

But No!
It wasn’t yesterday! It was November! Bleedin’ AGES ago!
Let’s crack on with it shall we?

😉

This time round, with Mobile World Congress still fresh in the memory there should be lots to talk about, drink to and of course secretly discuss… Heh.

I know I’m bringing a whole host of phone-based toys to play with, what are you bringing?

If you’re new here then you’ll find all the details you need on the facebook event page.
If you want to keep up with future events then by all means join the facebook group page to stay in the loop.

However, if you’re not a facebook person – and I know some of you aren’t – the basics are as follows:

Date: 26th February 2009 – That’s TONIGHT!
Time: 18:30ish – 23:00ish
Location: All Bar One
Street: New Oxford Street (nearest tube: Tottenham Court Road)
Town/City: London Baby!

If you like beer and you like Mobile then you are very, very welcome to join us.

“lt’s not about buying stuff.
It’s not about selling stuff.
It’s about mobile geeks having a genuine discussion about using stuff…”

See you tonight boys and girls.

😉

Ps. If for some reason you can’t make it along. Keep an eye on the Qik video window on the top of the right hand coloumn over there —–>

I’ll try and take some video for you 🙂

See ya!