September 10th, 2008.
08:24

One year, to the day that I started my employment with a little company called SpinVox and… Wow, what a journey it has been so far…

The view you see before you is the view that I have right now, as I type this post from the departure lounge of Heathrow Airport’s Terminal 1, (looks familiar huh?). As you know some time ago I got ‘the call‘ and lo and thusly I am on my way to Finland.

But we’ll come back to that…

What I want to talk about, if you’ll indulge me for a moment, is the amazing journey that I’ve been over the past year. Personally, professionally and of course geographically.

Working backwards, I can honestly say I don’t think I’ve ever been so well travelled, (although quite how you can be less travelled I don’t know – heh), with my work so far taking me to such places Barcelona (beautiful) San Francisco – twice (one of my favourite places in the world and a potential base for me the future for certain), Las Vegas (ugh)… and, as we speak, Helsinki.

There of course being no rest for the wicked, straight after this trip I’m headed out to New York then onto Las Vegas once again and by the looks of things Frankfurt too before the year is out.

I used to mock my friends when they used to get the work trips abroad, accusing them of ‘going on a jolly’ and basically being a bunch of work-shy sun-seekers. But guys, if you’re reading this, I take it back. I now know… It’s relentless! Don’t get me wrong, I absolutely love it – wouldn’t change it for the world in fact. But jeeez… talk about taking it out of you! This time round I’ve prepared. Both physically and mentally.

Bring. It. On.

Which dovetails nicely back into the professional part of my journey. So, as I said, one year ago I joined SpinVox. Bright-eyed and bushy-tailed and ready for whatever they had to throw at me.
Having initially secured the interview after being told by a recruitment agent that I was ‘definitely a SpinVox person’ I was taken onboard to apply some ‘Digital Native’ thinking, if you will, to an already rock solid proposition…

Six weeks later I was on a flight to San Francisco after launching Social Networks through SpinVox.

Awesome.

I’ll never forget rocking up to my first CTIA in torn jeans, flip flops and my now trademark MASSIVE white sunglasses adorned across my brow and being told almost immediately:

“Oh, you’re ‘The Web Guy’. You’ve got the look for sure.”

HA!

You’ll be pleased to know that I’ve since smartened up my act somewhat (although the Sunny Gs remain) and I’m now ‘The Social Media Guy’.
Which kind of, in a sense, further demonstrates the journey: Starting with Social Networks through SpinVox, then getting Big Talk (the SpinVox Blog) off the ground, working on and around the digital propositions…
All of which meant that in February of this year I was part of the team that flew out to Barcelona to represent the big SV at Mobile World Congress (MWC – previously known as 3GSM).

This is when my entire world changed.

Suddenly, almost overnight, there was this paradigm shift in how I saw the industry around me… and it was changing. Mobile is my first love and always will be, but in Barcelona the power of Social Media and what it actually means really hit home.

Walking the floor at MWC, finally meeting some of the big names in blogging face to face… Shall I list them?

…

…

Nah. If you’re reading this and I shook your hand in Barcelona, then I’m talking about You

I was saying; Meeting you guys and gals face to face made me understand the enormous sense of community that lives and breathes in this new world of ours… and the enormity doesn’t just stop there either, it also applies to the immense importance that we place on this community as well.

We, you, me, them, us… We are right here, right now. Carving out and pioneering a new digital age for our children to grow up into. What you think and say about this whole space will define how the rest of the world interacts with their digital media for the next 10-20yrs, if not more.

Social Media ‘happened’ (for me at least) this year; I’m going to be able to look back and say ‘Yep, I was there’ …well, you were there too. It’s happening Right Now.

And listen, without getting ranty, understand this – what I said up there – is paramount to any and every business today. It really is.

Arriving back from Spain after the conference finished, with the support of my boss, I got to work on a Social Media Strategy doc that, with the help from the team, would define how SV as a business and as a brand would operate in this space… and so far, it’s playing out nicely.

So yeah, we’ll see on that one shall we?

Building that thing up and playing it out through the year as we have has been an awesome experience. Learnings on the way of course – some things took a while, some things took off straight away and some things you just can’t predict..

Hence the journey I guess. But I tell you one thing, in this job I don’t think I have ever been happier.

And in fear of being a complete link-monkey, ‘not ever being happier’ leads me quite perfectly into the “Personally” part of this little trilogy.

A few of you reading this may follow me on Twitter or even chat to me on Jaiku, in which case you know that most of the time I am of quite a cheery disposition and I take pride in the fact that I truly enjoy life to the fullest. Now I’m not big on sharing personal stuff online.
Not at all.

Gotta keep something back, y’know?

But anyway – the fact of the matter is, right now, for the first time in a long time I am happy.
Truly and utterly.

And I love it.

Thanks to you guys, for all of your kind words, support and just general awesomeness over the past year.
I’m looking forward to the next one with immense relish and I’m rubbing my hands with glee…

I’ve said it before and I’ll say it again – Bring. It. On.

Thanks for reading…

Oh yeah – and there was that small matter of being in Finland.
Guess it’ll have to wait until my next post, (tomorrow – promise).

P.S. It’s taken me all day to get this post up, I’m now in Helsinki and a very happy Whatley indeed.

September 10th, 2008.
20:49

]]> http://whatleydude.com/2008/09/what-a-beautiful-day/feed/ 11 http://whatleydude.com/2008/06/more-photos-from-me/ http://whatleydude.com/2008/06/more-photos-from-me/#comments Fri, 27 Jun 2008 08:02:47 +0000 whatleydude http://whatleydude.com/?p=564 My mate Dean and I brushing our teeth.

A daily ritutal.
Next, this photo of Glastonbury really doesn’t communicate the overwhelming sprawl of the place.

Cloudy weather, which made a change. Most of the time it was either rain or shine.
Rarely anywhere in-between.
This next one is of me and my bamboo.

And then finally… This very random front-end of a plane.

Which made up a long bar… With 50’s music and dancing.. Lots of fun!
And it’s only Thursday!

Been a bit busy of late folk, hence the absence of my regular Whatley on Wednesday slot.

Trying to get down for the weekly podcast mind…

But yes. Reading the site with interest as I often do, I really enjoyed Tuesday’s ‘Walking with Normobs‘ piece.

So much so that I stirred from my blogging slumber and decided to join the debate…

First off, I totally agree with where you’re coming from. I do. Terry. I do.
But you need to look ahead.

The Normobs of the future will be at the early adopter stage we’re at now.
Underestimate them at your peril.

Last week I was fortunate enough to be invited along to a Nokia End User group test thing wotsit.

On the N81 8GB.

Yes – the same device that I reviewed way back when and the same device that my esteemed colleague Ben Smith lavished hatred upon recently also.

This is no strange thing. I often find myself in these kinds of focus groups.
Why?

Well I’m one of those people. One of those people that when asked:

“Would it be ok to contact you in the future?”

I say “Yes”

If I’m not busy, and if I have the time, then I’ll gladly offer assistance. From big companies like Vodafone and Nokia after some customer insight or for a friend’s friend whose N95 keeps breaking because her firmware is ’stuck on v10′.

I like to help.

Anyway – off I went to this group gathering – just off Carnaby Street, and lo, as is the norm with these things, I entered a room full of folk from all different walks of life/areas of London.

In fact – one guy had such thick urban ‘accent’ that the gentleman running the session actually found it difficult to understand at times. Love it.

I digress.

The point is, Terry, these kids – I was, it seemed, the oldest chap in the room, (quite refreshingly so too). These kids knew their stuff. We had a mechanic, a trainee IT bod, a couple of students and an accountant… and me, obviously.

As I said – these kids knew their stuff.

They knew about firmware updates, they knew about downloading games (N-GAGE or otherwise), they knew about all sorts of stuff.

I was genuinely impressed.

They referenced other devices in their analogies. They reminisced over handsets of yesteryear when articulating their complaints.

They. Knew. Their. Stuff.

You and me, Terry? We’re the old men of tomorrow.
Our kids? What handsets will they be concerned about getting us?
We’re early adopters now. Our kids will be too. Their kids. And so on.

The normal mobile users of tomorrow will be using the products you and I use today.
You make valid points about Skype as a service. Skype is a different way of making a phone call, branded. Tell your Dad to make a phone call by pushing the Skype button, and he will. Tell him to make a call over Skype? He’ll look at you like you’re from Mars.

Similarly with other naming conventions/terminologies: Podcasts vs Radio Shows. Blogs vs Diaries.
And so on…

Of course we’re not expecting our folks to go out and start making VoIP calls tomorrow.
But that’s not the point.

I’m pretty damn sure that the big guns aren’t really concerned about the Daily Mail reading, Marmalade eating Normobs taking up their services. Of course, it’d be lovely if they did! But I doubt very much they EVER will. The Daily Mail will die out as new generations come forward with new ideas and thoughts. Challenging the way we think and the way we view the world.

I read recently on a blog in Clay Shirky’s Book “Here Comes Everybody” about a little girl who, on a recent trip to see some family members had, on arrival, taken one look at the television, screamed and then run behind it suddenly looking for something…
The reason?

She was looking for the mouse.
The girl in question had never seen a screen without one before.

These small changes in behaviour and expectancies of ‘the norm’ take generations to change. Sometimes things go faster, but often things move a lot slower.

There is a particularly fond day dream of mine, where all of us geeks are sitting round at dinner late into our 70s and there we are still moaning about the lack of X and how Y never really did turn up etc etc…

And our kids?

Well they’ll be doing their equivalent of blogging and moaning about the lack of parent-friendly services/devices on the Market I’m sure.

Cheers.

..

..

..

And as an afterthought, going back to that focus group for a second, maybe those kids in the room weren’t that savvy after all.

Maybe it was just that bloody device that made them get online and learn something.

Heh.

Facebook – and I loathe that I’m dedicating blogspace to the ubiquitous behemoth that it is – but I need to:

There’s the facebook fiends that go round collecting friends like I collect socks (and I do – H&M is my best friend when it comes to socks). Like those people I know from school who I never spoke to, who in fact probably wouldn’t actually spit on me if I was on fire back then… They have NO PROBLEM with hitting the ‘add friend’ button on my profile! WTF?!

WHY?!

Were we friends at school? No – scrap that – ARE we friends NOW?! No.
(on this – have any of you hit the ‘ignore’ button on a friend request yet? Do it. It is SO empowering)

Maybe facebook needs to bring in hidden ‘layered’ friends:

• Friends who I know and love and see/speak to regularly
• People I work with
• Some bloke I met down the pub last night
• You who’s name I don’t actually remember who sat four tables away from me in Science class.

And YES I know that facebook has just introduced that stupid friend grouping thing etc but that’s not the point.
Maybe it’s my definition of the word ‘friend’ which – between you and me – I don’t bandy about lightly…

Right so yeah – Facebook fiends. Adding friends like it’s some kind of race. Well it ain’t. So you lose.

Then there’s the facebook address bookers. Now these people I don’t really mind that much. Having read about them online a fair bit of late… these folk actually use the ’social tool’ (that’s right – it’s a TOOL not a NETWORK, but we’ll come back to that) for a single purpose and that is: As a very active contacts list.

What do I mean?

Well – instead of searching my contacts in outlook or in my N95 et al – I can search my ‘friends list’ on facebook and immediately glean a whole bunch of info about that person.

Email (do people still use this medium socially? I think I read somewhere that in 2007 email usage went down by about 80%. I think that figure could be wank rubbish. But still, food for thought) addresses, phone numbers, current status etc… ie: “Steve is planning beers tonight..” that there is a reason for me to call him.
Plus it gives you reminders about upcoming birthdays and events and such like as a personal contacts/diary would do so… but oh look..  We’ve come back to the walled garden thing again.
Grrr…

Ok – moving on from them – there’s folk like me. The sharers. I’ve built my social network up around me using facebook and now I use this tool for one function (as I am growing to dislike the site somewhat of late) and that is to share cool things I find online with my non-geeky friends.

I mean – I can share links through my Google reader to the 10 or so people that care to read or I can send a TinyURL out to the 50 or so people who are following me on Twitter… OR I can use my Jaiku to do something similar but ultimately – by using the social tool of choice (facebook) – I can share anything cool I find with over 400 of my friends/acquaintances/business contacts/etc… so of late, that’s all I’ve been doing. Sharing.

Incidentally -

‘Share’ is going to be THE theme of 2008.

In every sense of the word. That’s what I think anyway.
This is based a whole bunch of shit great stuff I’ve seen happening in ‘007 and in the first ten days of ‘008.
I’ll prolly expand upon this another time – already I feel like I’ve written bloody loads. But who cares… it’s my first proper post of the year – allow me a little self indulgence already!

Ok – coming back to the thing about facebook…

Conc in Part 4…

Me and and buddy from Team Mippin went to this lovely little soirée last night, and very good it was too.
Ewan and his team from SMS Text News were great hosts and it was fantastic to meet them all at long last.

They’ve already said “Thanks for coming!” and there’ll be a main review coming later I’m sure…

Just a quick note to say to all you fellow Wii owners out there… Keep a look out for that little blue light today.
That there means that there’s an update waiting to be downloaded…

Go on…
Go get it…

A lot of stuff has been written about this already – most of which I’m about to repeat – HOWEVER!

Stay ’til the end and I’ll exclusively reveal something that has yet to be reported that a few gamers that I know stumbled across this very morning…

Ok – here’s the lowdown,

The rest is as follows…

Main Menu Revisions

• Clock Display
• The Disc turns 180-degrees on the Disc Channel icon
• News Channel icon displays headlines
• Forecast Channel icon now displays the weather without entering the channel
• Faster loading times when changing channels/leaving channels (Up for debate)
• Move contacts on Address Book
• Calendar no longer displays envelopes for the amount of time you played, only messages
• Light bar goes on when disk is inserted or removed
• Able to navigate Wii Settings with + and – (Man that always pissed us off)
• Scrolling through messages has a new sound, and scrolling with B now displays an arrow similar to the Internet Channel

Wii Shop Channel Revisions

• New Welcome screen detailing 4 Recommended Titles and the points they cost
• Titles You’ve Downloaded was moved to the main shop menu
• New ways to browse
• Popular Titles (not only based on recent info)
• Newest Additions remains the same
• Search for a title which can use partial names
• Search by Category
• System shows the different systems and how many titles have been released under each
• Publisher showing different publishers and amount of titles released
• Genres listed

Warning: Do not install this update if you have modded your Wii!

Ok…

So finally – and annoyingly enough – this story is now being picked up around the gaming journos.
I’ve just emailed the guys over at SPOnG to let them know…

But yes – what’s the big secret Whatley?!
Well – everywhere I’ve read about V 3.0 of the Nintendo Wii firmware I am yet to read one little thing…

That is – V3 actually allows Full USB Keyboard Integration.
That’s right..  Wii-Mail & Internet Browsing will never be the same again!

Wooooooooooo!
lol – at the time of writing I’ve just had an email back from the guys at SPOnG saying:

“In fact… it even works with an ancient Mac keyboard!
Cheers!”

Rock.

Here we go!

Last time we spoke I had spent the weekend in Canvey mildly drunk.
Here I am. Mildly drunk.

I went back to work after all that time off..
..and I went in thinking it was gonna be sunny..

But.. it wasnt:

It was rainin’..
Ah well..

That week it was Jobber’s birthday – we went to the pub:
Jobber and his mate Wing (more on him later), outside the pub…

He’s a good bloke our Jobs… that’s him on the right.
Gonna miss him from the Mail.. admittedly probably JUST him.

Moving on..

The weekend after that: England got knocked out of the World Cup.
It might’ve been the weekend before -
I really cant remember -
My days are swirling together through a mist of champagne and white wine..
Wergh.
Either way – Boooo.. England went out.
We don’t talk about who won it or whatever because nobody cares.
In all seriousness this World Cup will go down as the Cup of Cheats as SO many teams employed under-hand techniques on their road to the finals..

Not.
Good.

Anywhoo..

I watched our last game with my mate Jim.
..and here we are:

Yes.
We are drunk.

..and don’t ask about the sombreros.
I have no idea.

The following day I went to my see friends Roger and Aidan..
They live in this proper nice penthouse apartment overlooking Clapham Common..
The lifts are a bit old and scary mind..
Here I am, in a lift, a bit scared:

So yeah – that was cool.. the corridors are bit ‘Overlook Hotel’ too..
I keep expecting to see a kid on a tricycle screaming “Redrum.. Redrum..” at me… ahem.

But yeah – had a g-r-r-reat time. Roger did some fantastic food.
They’d been down to the farmer’s market in Balham that morning and got some lush veg..
Yum.
..and we spent the rest of the day yelling obscenities to passers by..
Yay.
(that was actually the most puerile fun I’ve had in ages – hehe)

Ooo oo oo!
I forgot!

The Friday before that..
My friend Vicky took me out to the ‘Che’ Exhibition at the V&A Museum.
The V&A:

It was SO cool… They had a big celebration of all things Cuban and there was food and dancing and Mojitos… oh how we love Mojitos…
I don’t know much about Ernesto ‘Che’ Guevara..
Here he is:

Or in fact I should now say.. I didnt know much about him.
The exhibition was wicked – REALLY interesting man..
The guy’s a legend and it’s amazing how his image has grown in the way it has considering this pic was a complete fluke..
Amazing stuff.
So yeah - Vicky took me out to dinner afterwards to a place called The Priory in Olympia.
It was lush and we had SUCH a nice evening just chattin’ y’know?
Was cool.
Tors – if you’re readin’ this – I owe ya!
)

Anywhoo – where was I?
That’s right Sunday at Roger and Aidan’s.
That was cool – called a few people a few names and then went on my merry way home..
Bahahahahahahaahahah!
___

Monday – back to work.
Eugh..

But – It was the final leg of my three year stint at the Mail.
The week kind of happened without incident…
Well – aside from The Wing (remember him?) wearing this disgusting shirt…

Talk about Ocular Rapage.
(and yes – that’s Jobber again.. WORKING! Shock Horror!)
Heheheh…

THIS is how you look good at work:

Urinals and all.. lol

Anyway… My last week at work..!

It was cool..
Unsurprisingly I got hammered on my last day.. about two bottles of red wine at lunch.
Probably the best part of a bottle of champagne in the afternoon and then..
God knows how much white wine at the pub afterwards..

But yeah – these are my girls:

Christina, Laura and Louisa… lovely they all are too.
See ya girls – nice workin’ with ya.. Bless ‘em.

Apparently they were at my leaving drinks..
But I REALLY dont remember…
Apparently I may’ve embarrassed a few people – I’m sure I’ll hear about it all eventually.. lol

Whoops..
Ah well…

But!

What I do remember (and this would be pretty damn hard to forget) is what my lot bought me for a leaving present..
Check it out!

A nice shiny shiny Nintendo DS Lite.. “Ooooooooooo…”

Yeah man! Awesome -
I am proper impressed..

Anywhoo… my mate Laws came over that night.
Came to my party and everything – it was cool.
She’s a good girl she is – helped me get home!
(dont remember that either – apparently I made us get on the wrong tube but I dont believe her – you hear that Laws?! You tell fibs woman!)
lol

So yeah – the following day my mate Martin threw me a champagne breakfast picnic on Twickenham Green.. it was brill.
Me, Laws, Roger, Aidan, Martin and his girlfriend Lyddy all went…
Here we all are:

Laws & Martin, Martin & Lydia,
Lydia & Adian, Aidan & Roger,
Roger & Me, Me & ….a big church!

But yeah.. the picnic was wicked – Martin made all the food himself and we got hammered… again! I think I didnt really have a hangover per se.. I just carried on drinking from the previous night.. lol
Anywhoo – so we’re all sittin there and Martin says:

“Dudes! Check it out! Pac-Man!”

We had a bit of a chuckle about that.. but THEN.. Martin says:

“Weergh! Those poor ghosts! No wonder those f**kers run! Look at him from the front!”

I laughed so hard… Hahaha.. One of the funniest dudes I know, is Martin.
Love him to bits..

So yeah – after our AMAZING picnic:

Laws and I headed back to Canvey to catch with friends and family.
It was all good.

Had a wicked night on the Isle of Canvey then headed back to Sunny Twickenham..
(not much of a story there I know – but I was out of it and I really dont remember much)

Back in Twix – I thought i’d get an early night..
Right up until I decided to move my room around…
You ever get that?!
No?

Just me then..

Ach well..
At least I have a proper cool desk now:

Yes true believers – that is where yours truly sits when he is recounting his stories to you…

Nice huh?
I think so.. makes life online a lot more enjoyable..

Moving on…

Started at my new job Monday.
All good.

I now work for a company called Refresh Mobile – www.refreshmobile.com

They make things called Mobizines – www.mobizines.com

Its absolutely wicked.
I love it.

The hours are longer – but to be honest – I only noticed that on the first day when I didnt really know what I was doing.. since then – its been cool.
Non-stop. In fact im doin more hours than I should be…
I love it…

Today is Thursday.
Well – its now Friday because its gone midnight – started this blog ages ago.

I’m shattered….

Laters

PS – Ooo! Check this out!
Its Me and Martin!
Aidan did it for us..

How cool is THAT?!

I love it..
In fact – you can tell I love it because i’ve got a printed copy of it above my desk…

My friend Naomi (we call her Roger – she’s Aidan’s girlfriend) says we look like some kind of twisted parallel universe version of Miami Vice..

Hahahahahaahahah..!

A quick blog for ya – I’ll update real soon I promise – been UBER busy!

Anywhoo – as you those of you who have just seen my new profile will have noticed…
I’ve just discovered the wonder that is YouTube!

So.. I’ve been posting vids left right and centre – lol

Now – remember my trip to Thailand?
Well – I had to pre-cleanse for two weeks leading up to it…
and THEN, on top of that!
I had to drink these things called “Liver Flush Drinks”.

They ming. Like Ming The Merciless.

BUT!
In case you ever want to try it – here’s a quick guide:

Liver Flush – Part 1

Liver Flush – Part 2

Liver Flush – Part 3

Liver Flush – Part 4

Please bear in mind that this was filmed way back at the end of April.

Back when I had hair.

…and a beard.

And an extra 28lbs or so!
So yeah – I look slightly different these days!

Enjoy!

)

….more to come soon.

PS – I’m in the final stretch of my notice period of my current job.
I’m finding it REALLY difficult to care about my work..
Hence me posting this when I should really be busy doing something else eh?

lol

..’til next time true believers.

Let’s try with my recent photo of me..

Rock.

It works!

Expect more dudes..!

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