Five things of note for the week ending Friday May 11th, 2012

1. Back to the Future Business Card of WIN
Tom Wilson played ‘Biff‘ in the Back to the Future films. Apparently, he carries a business card that he gives to fans to answer all those BTTF questions in one.

Perfect.

2. Some (more) decent lengthy articles
First up, ‘Frequent fliers who flew too much‘ is a brilliant read about unlimited first-class tickets that used to be available from American Airlines.

“Creative uses seemed limitless. When bond broker Willard May of Round Rock, Texas, was forced into retirement after a run-in with federal securities regulators in the early 1990s, he turned to his trusty AAirpass to generate income. Using his companion ticket, he began shuttling a Dallas couple back and forth to Europe for $2,000 a month.”

You can see why they stopped it. Have a read.

Next, I’m halfway through this fantastic interview with Joss Whedon. He directed, amongst a whole host of other things, The Avengers. And he is awesome.

Finally, Kathryn Schulz on ‘Internal Time‘ is proving to be a fantastic read. Purely because I never thought I’d ever read the line ‘Modern human beings are not much like mimosas’. Check it.

3. 100,000 LED Lights Illuminate a Japanese River

4. Retro-active Foursquare tracking
For some reason (and this is proper geeky) I love the idea that you can track your check-ins with GCal. Use case: ‘Had a meeting with Robbie the other week at that cool place on Wardour St., what was it called?’ – which means I now have a 4sq layer in my Google Calendar.

So simple.

Via.

5. Useful Apps / Plug-ins
Attachments.me is a great Chrome plug-in for searching through Gmail attachments. It’s proved to be an absolute life-saver lately. And their CEO, Jesse Miller, is a thoroughly nice chap too.

Build apps in iOS? Take a look at Alau.me. It’s like bit.ly, but for app download tracking.

——-

Bonuses -  Stunning Star Wars toy photography (click) and Avengers Concept Art (below) have both made my day today. Until next time…

‘Aftermath’ – click to embiggen

Colossus + Wolverine, meet Sentinel.

Classic.

In searching for the ‘FBS’ definition, I found a whole ton of other equally awesome images.

Via.

How do we fix them?

To find the solution, we first need to fully understand the problem.

2screen / dual-screen / second-screen — all are different names for the kind of integration that I’m referring to and it’s something I’ve been kicking around in my head ever since I went to my first 2screen event back in October 2010.

It was a big deal then and it’s a bigger deal now.

With the increase of iPad penetration and the continuous growth of the smartphone market, the notion of 2screening is becoming more and more commonplace. In fact, a recent Neilsen survey found that 80% of tablet and 78% of smartphone owners used their device while watching TV at least once during a 30 day period.

In the app-world, services such as ZeeBox and Sky Sports for iPad are doing very good things indeed. Both integrating news, stats and social media streams into your second screen; providing a suitable data-based accompaniment to your visual consumption.

However, I want to talk about television-based social media integration (not app-based).
This kind of stuff -

That’s how Sky One’s ‘Got to Dance‘ handles it and many other broadcasters follow suit. BBC One is getting in on the act too, here using a Twitter wall backstage for the UK edition of ‘The Voice‘.

What do these examples all have in common?

Fundamentally, they are all bringing (or at least attempting to bring) the conversation from the second screen, to the first. Which, correct me if I’m wrong, kind of defeats the object of the second screen.

Whether it’s reading out tweets during the credits of Celebrity Juice on ITV2 or talking about Facebook wall posts inbetween programmes on BBC3, broadcasters seem to be obsessed with sharing (read ‘owning’) viewer social media.

Recognising that conversation takes place away from their platform(s), TV + social media work best together when television directs its audience to the conversation medium, as opposed to smashing them in the face with it via another.

Sorority Girls, an E4 TV show, flashes up their hashtag both at the start and at the end of their show as well as when going into ad breaks.

This is good! This is television saying -

‘Hey, perhaps some people are actually watching our shows when they’re on and, instead of going to the kettle during an ad break, they’re turning to Twitter!’

- and giving the audience a your hashtag at this point is a very good idea. You own it, you guide it, you track it.

Ignoring The Voice for a second, the BBC actually do this quite well, both with Question Time and Have I Got News For You, for example:

via Roo Reynolds

Little pointers like this give you, the viewer, the option of tracking (and joining) the back-channel. If you understand what it means, you join the conversation. Perfect.

I guess this is one big plea to broadcasters to just stop reading out tweets and Facebook updates on the telly. Seriously, it just doesn’t work.

Finally, and returning to the opening image of this post, the new trailer for Prometheus aired recently during the first break of Homeland. Channel 4′s own announcer was employed also, asking viewers to tweet their reactions using the hashtag #areyouseeingthis.

So far, so good. Right? Right.

Except that, 20mins later (during the next ad break), those very tweets were displayed onscreen for all to see.

via Digital Examples

Yes that’s actually a TV ad you’re seeing there, with (clearly moderated) tweets displaying instead of your usual commercial break. Mental.

Reports state that this activity reached a potential audience of 15m users. (Note: POTENTIAL audience. That’s the number of every tweet with the hashtag, multiplied by their sum of their followers – ie: not a real number). And while this kind of exercise is a great advert for Twitter, it leaves existing fans and users feeling a bit… empty.

In closing, encouraging viewers to join an online conversation is one thing, replaying that conversation to them 20mins later is just a pain in the oculars.

Discuss.

I love this photo.

Via.

An opinion from someone who’s read the internet -

Announced last Thursday as, believe it or not, the third device in the Samsung Galaxy S range. The SGSIII was all set to inherit the crown of ‘biggest selling non-iPhone / smartphone of the year’ from last year’s winner, the SGSII.

At least, that’s what we thought.

You can’t argue with the numbers – in 2011, the SGSII was a fantastically popular phone and Samsung, with its large screen, speedy graphics and TouchWiz’d version of Android – hit the sweet spot for consumer awareness + desire for the best Android phone on the market.

Admittedly, I was never a fan. I prefer my Androids to be pure Google experiences and both HTC + Samsung (amongst others) like to skin their OS accordingly. It’s a bit rubbish and generally gets in the way of being able to actually use the phone… but still, I can see why some people like it.

I’m rambling. Let’s get cut to the chase -

Is the SGSIII a worthy successor, is it actually any good?

Before I answer that question, let’s make one thing very clear:

I have not had hands on with this device at all.

What you are about to read is pure conjecture based upon the opinions of trusted friends & peers, images & video from the launch event, and several years working in and around the mobile industry.

Understood? Good. I don’t exactly love this kind of post, but to those of you that are still here, thanks – there’s a few things I’d like to cover -

1: The Samsung SGSIII is ugly + made of cheap plastic

I am going to just go ahead and say it: Samsung needs to fire its entire handset design department and start over.

— Eric Zeman (@phonescooper) May 4, 2012

As per my note above, I agree with Eric’s comment purely based upon the photos, videos and posts I have seen from the launch event. But even so, he’s not alone, and the man has a point. And while it might be harsh (I’ve seen worse devices), we – the industry at large – were just expecting something more.

And actually, while we’re at it, when your software is fundamentally the same across different handsets, design is a fundamental key selling point. It’s why I rock a Lumia 800 and it’s why I’ll recommend the HTC One X over the SGSIII should someone ask me about Android phones.

2: The Samsung SGSIII features some a sweet innovation

The word ‘innovation’ is bandied about too fast and loose these days however, reading this post TechCrunch shortly after the SGSIII announcement I was actually quite impressed by one particular paragraph -

“The Galaxy S III looks deep into your eyes and only turns off when you do,” noted Jean Daniel Ayme to the audience. That is to say, the screen will note when your eyes are on it and will stay “awake” for as long as you look at it. “It knows precisely what we are doing and our intentions.”

Now this is more like it.

While ‘creepy’ is a word I’ve heard a couple of times since discussing this particular addition to the handset, having a phone that turns on *when I look at it* is actually kind of awesome. I like this, a lot. Proper ethnographical research, informing technological innovation. More of this please.

3. TouchWiz Android is horrible

TouchWiz still makes my eyes bleed though. The icons just look so… dated.

— James Whatley (@Whatleydude) May 3, 2012

As Android skins go, HTC Sense is pretty darn ugly but, TouchWiz takes it to a whole new level. If you want a ‘pure’ Google experience with Android, buy a Nexus. Other device manufacturers can’t be trusted.

4. The SGSIII is a HUGE disappointment

As much as I dislike their current advertising, the HTC One X is probably my favourite Android device on the market today and the SGSIII has done nothing to change that. But don’t just take my word on it, the out pour of disappointment around this particular phone launch is staggering -

For example – ‘How Samsung Broke My Heart‘, ‘The Galaxy SIII is a “Me Too” Device and a Disappointment‘ and ‘Dear Internet: I am incredibly sorry for over-hyping the disappointment that is the Galaxy S III‘ are just three well-written and well-informed pieces that I’ve read over the past couple of days, of which I am sure there are many more.

Sad times.

And, even though I happily acknowledge that I haven’t even played with the SGSIII yet, I can safely say: if you’re in the market for an Android phone, look at the Galaxy Nexus or check out the HTC One X.

Cheers.

Five things of note for the week ending Friday May 4th, 2012

1. Jack White
First, this fairly-lengthy [but totally worth reading] profile piece from The New York Times ‘Jack outside of the box‘ was a great read at the start of the week. They really do mean it when they say ‘Jack White is the coolest, weirdest, savviest rock star of our time’.

If anything, just read it purely for the comedy Tom Jones anecdote midway through…

Second, White’s first solo album, Blunderbuss, launched this week and debuted at number one on the Billboard 100. Nicely done. The album is pretty damn good – listen to the album [Spotify link] now, or just give the first track, Missing Pieces, a go below -

2. Marvel Movie Universe Infographic
It struck me last weekend, after seeing the quite frankly awesome Avengers Assemble, that what the world really needed was some kind of visual timeline of how all the movies overlaid on each other and affected each others’ respective stories.
After all, it was revealed a couple of years ago that Iron Man 2 would set before the events of The Incredible Hulk (what, you didn’t know?).

Back to the point – my brain figured that someone had probably made this thing already and hey, a quick Google later, it turned out they had!

Huzzah! The image above clicks through to the monster version but Slash Film has a clearer, listed description, for the more discerning viewer.

3. Switch Off
No, not another attempt from me to tell you all how important it is to unplug from time to time. Instead, a huge mural reminding us (well, me at least) to do the same.

Part of the Polish Katowice Street Art Festival, I think this is quite magnificent. There’s a whole other set of photos to be viewed over on My Modern Met. Great stuff.

4. Olympics-based Tweeting for brands (or lack thereof)
I read a blog post from Rax Lakhani recently, entitled ‘Will your brand be tweeting about the London 2012 Olympic Games this Summer? Think again.‘ It’s an interesting post as it talks about what will and will not be allowed in the realms of social media throughout this summer’s Olympics and, vitally, has the documentation to back it up.

Key quote?

Companies that are not Olympic sponsors cannot link themselves with the Olympics. For example, Company X cannot tweet: “Good luck to Jane and John at the Olympic Games!”, because it links their brand with the Olympics and Olympic athletes.

Alright, this is only slightly difficult to monitor BUT, am I the only one who smells snake oil around the potential / opportunistic Lawyer + Social Listening partnership? It will be an interesting few months over the Olympic period, especially when it comes to social.

5. Today
Is a big day for someone very dear to me. It’s not been an easy road but, at last, we’re at a turning point. As we head into the weekend, there is a light at the end of the tunnel.

Not far now.

Bonuses – this week has been a week of long form reading. First with the Jack White piece I mentioned above; then ‘Mysteries of the Connected Age‘ via The Wilson Quarterly; and finally ‘The Deceptive Nature of Bipolar: a First Hand Account‘ from the inspiring, moving and yet ever-insightful CALM Zone. 

Hmm… a double-post of trailers this week (not my usual thing, but) The Amazing Spider-Man just dropped its third and final trailer and well, take a look

I’m not frothing at the mouth half as much as I was when I first caught the original preview (I think it trailed in front of a Harry Potter or something) but still, it doesn’t look that bad.

Early previews give good promise too. It’s a big year for comic book films this year: Avengers is done (and is killing it), Dark Knight Rises is next, then The Amazing Spider-Man steps up.

What do you reck’?

Seeing it?

Via

Stop what you’re doing right now and watch this -

Five things of note for the week ending Friday April 27th.

1. Iron Man

This art work (from Mondo) is superb. I like, a lot. Speaking of which…

2. Avengers Assemble!
It’s out this week. I’ve seen it. It’s awesome. You should see it too.
(and yes, of course I’m going to review it – at some point)

3. New Music
Two tracks of note (from the week before in fact, that I didn’t get time to blog this week) are X-Factor reject, Aiden Grimshaw’s first single – ‘Is this love?‘

And this awesome Gonzo 70′s-style remix of Adele vs Liquid Gold – ‘Rollin’ in the Deep‘

4. Prometheus
Pretty much a weekly feature at the moment…

…but tickets have just gone on sale here in the UK (if you know where to look) and I’ve got mine booked in — Bring it on.

5. John Cleese on Creativity
30mins of brilliance. Watch it.

Bonuses: Stunning dear-shaped electrical pylons – no, seriously; a couple of trailers for Cronenberg’s latest – Cosmopolis; and some breath-taking images of android-augmented women – which have to be seen to be believed.

No, not a goal line score from their last match up, more an amazing discovery of a whole bunch of cutting room floor footage from Superman IV.

You’ve all seen Superman IV right? If you haven’t you’re not missing out on much; I touched upon it recently as being ‘by far and away the worst of Reeve’s tenure‘ – and I stand by that (it’s still good though).

If you have seen it, then you’ll recognise the chap on the right above as Nuclear Man, the brawn created by Supes’ arch-nemesis, Lex Luthor.

However, on a recent journey around the more geekier corners of the internet, I happened upon an amazing nugget of footage that I never knew existed. Apparently, the Nuclear Man we know and love recognise is actually Nuclear Man V2. Version 1 was originally in the film too, and Superman (as you’ll see very shortly) disposed of him easily – hence Lex Luthor going back around a second time and coming up with v2.

Thing is, v1 was eventually cut (I can’ think why) and we only ever knew of v2.

What the HELL am I talking about?

Watch for yourself -

Just when you thought Superman IV couldn’t get any worse, right?
I’m just… lost for words.

Via iO9, with extra info (and lols) via i-mockery.