Category: Marketing

January 12, 2013 / by James Whatley">James Whatley / Marketing, Social Media, The Music / No Comments

Bowie vs Marketing

TweetThis is perfect – “We live in an age when distraction is everywhere, consumers are multi-screening – and multi-screening is actually an acceptable verb – and the industry assumes that to get what marketing departments call cut-through or mind-share for music you have to bombard people: artists are supposed to be in a constant dialogue […]

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