whatleydude

^ Turn it up to 720p

^Turn it up to 720p

According to the website -

We are watching more TV than at any time in the last five years.
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That statistic is usually followed by ‘despite the rise of the Internet’. We’re in the opposite camp. We believe TV viewing is increasing because of the Internet. The social web turns TV into an event, a shared experience.
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And as the social web becomes increasingly central to our lives, these events become more and more important. It becomes the nationwide, and sometimes worldwide water-cooler.
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Where’s it all going? And what’s the next cool thing going to be?
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Join us 14 October 2010 evening at Conway Hall.

So I did.

Before we start, this post might look quite long but it’s not. Not really anyway, there’s just a lot of pictures…
Let’s crack on.

Up first, Matt Locke, Head of Cross Platform for Channel 4. For this session I thought I’d crack open my Moleskine and give ‘mind-mapping’ a go. Something I’d seen Charlie Osmond do at SXSWi earlier this year, I’d been meaning to try it out for a while, so…

Start at ‘Television: Traditional’ in the middle of the left page and follow the arrows from there (click the image for larger size):

As per the right hand page, at 19:35 and 19:40 there were two slides which I loved (and subsequently uploaded). First, the web hits received by Channel 4 when their 2screen show ‘Seven Days‘ went live -

Err… WOW. No wonder the site went down on day one.

Second, the Google searches for ’1066 Channel 4′ which was an online game that Ch4 ran during the showing of their 1066 drama broadcast in the summer earlier this year.

The TX date is the peak at the top. The slide that I didn’t manage to grab was the one after, which showed how their online game carried on this peak long after the TX date. A great learning.

Matt spoke of attention shapes coming in different forms. Priyanka has a great write-up of these and I’d recommend taking a look at her words. The key takeaway for me was that, back in the day, our attention (as consumers) was organised by content creators -

‘It’s our TV show, we’ll broadcast it 7am. You need to be there to see it.’

Today, that is no longer the case and broadcasters are not only having to adjust their models accordingly, but also get over their fear of this changing consumption model.

Presentation two was from Margaret Roberstson, Director of Development at Hide & Seek. Just a couple of quotes from this one (which hopefully speak for themselves);

The irony of ‘focus’ resulting in two choice tweets is not lost on me.

Next up, my good friend Utku Can and his mate Tim Morgan. The former representing LivePitch, one of my favourite iPad apps to date and the latter, talking about Picklive; a way to bet on short amounts of football.

The mindmap for that session is below, start on the bottom page in the middle just above ‘RTRTG’ where it says ‘Picklive + LivePitch’ -

This one was a touch more difficult as there were two speakers, taking it turns to talk about two different products but around one theme (which changed every few minutes). Like before, at 20:15, there was a slide that I really liked and, as such, subsequently uploaded. Take a look -

I love this slide.

As mentioned, Utku is a friend of mine and often we talk about distraction vs attention and when he pulled up this slide, suddenly it all clicked.

The point of this slide is demonstrate that television is constantly demanding attention – whether you’re looking at it or not, the iPad on the other hand (with its built-in accelerometer) knows when it’s not being looked at so shouldn’t shout at you when it’s flat down and not moving for example. However when it is picked up or being moved/looked at, it should know that too and then start responding accordingly.

Utku later commented -

One other thing I had mentioned was we don’t necessarily need the devices to have accelerometers. A cruder way of achieving this would be ‘time since last interaction’: if you haven’t tapped or clicked anything in a while, we can scale back how much attention the second screen is demanding.

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For the lack of a better phrase, I’m calling it ‘reactive interfaces’.

Nice.

Finally, Kevin Slavin spoke at length, about crowds creating magic and how that drives us online ‘to 2screen’ with the larger community. Cinema viewings vs TV viewings, concerts vs radio… it adds up.

It’s an odd sense of wonder, being aware that there are thousands, nay millions, of others sharing your experiences.

Limbic resonance, who knew?

At the end of it all, 2screen turned out to be one of my favourite events of recent years and – if you’re interested in the future of television, broadcast or consumer entertainment behaviour then I would definitely suggest reading up on 2screening right now; it’s already happening.

Be a part of it.

I’ve raced over the deadline and time has caught up with me. Annoying. Time hasn’t been my friend and a full year has lapped my moleskine entries.

In a word; balls. Time to knuckle down and bust these guys out. The next few posts are going to be ALL moleskine entries.

I really need to catch up.

Until later…

Moleskine entry: October 6th 2009

Only just mind.

Unfortunately, in my infinite wisdom I managed to hit the ‘off’ button on my alarm this morning. OFF instead of SNOOZE. The latter would’ve made sure I was up before 7am. The former ensured that I found myself stirring a little after 9am. Bugger.

Up, like a shot. It’s 9:11. Shower. Teeth. Shave. It’s 9:20. Pack. Spray. Earphones. Leave the house, it’s 9:25. Walking, fast, I trip and stumble. My ankle cries out and I follow suit. Limping, I make it to the station. It’s 9:35. Coffee, rain and the 9:41 arrives on time.

Today is my first day at 1000heads and so far it’s going swimmingly!

This post needs some introduction. Around 8mins worth to be precise…

That was Batman: Dead End. A fan film released (I would like to think at least in part) in response to Joel Schumacher’s two Batman ‘interpretations’ of the late 90s; Batman Forever and Batman & Robin. If you can take a moment and throw your mind back to before Heath Ledger, before Christian Bale… all the way back to Burton.

What Schumacher did to Bob Kane’s source material was nothing short of horrific and, at a time when the series was at its darkest (and not in a good way), Sandy Collora turned ’round and delivered Dead End to prove that if George Clooney wasn’t about to step up, he was.

Fast forward seven years and Sandy gets a go at his own full-length feature; Hunter Prey.

— image via Film School Rejects

While not given the largest of releases, I was lucky enough to catch Hunter Prey at the Science Fiction Film Festival and, a few things aside, I wasn’t disappointed.

First off, I went in fully expecting it to be crap. I mean really crap. Proper B moviesville. But in the BEST of ways. I’m a sucker for certain genres you see and bad sci-fi is up there with werewolf flicks and Fincher. Alright, Fincher isn’t a genre, but you get the idea.

Bottom line, Hunter Prey is pretty damn good. Yes there are a few timing issues (the film could do with some tighter edits) and some of the scripting is hilarious but – and this is a massive BUT – to call this film bad sci-fi would be both hugely unfair and actually, just plain wrong; what Sandy has achieved in this film is nothing short of awesome.

The opening gambit – ship carrying alien prisoner crashes on strange planet, said prisoner escapes in the carnage, survivors head out to hunt it down, cat-and-mouse ensues - is not too dissimilar to another great sci-fi B movie, Pitch Black. However, what our alien prisoner is capable of is much, much different to anything Riddick could ever and would ever do.

I could say more, but to do so would reveal a key plotting device/twist which I would go nuts about if anyone told me. So there we’ll leave it.

Personally? I love bad low-budget sci-fi and I loved Hunter Prey. Like I said, there are some low points (it’s too long), some high points (great plot) and some bloody fantastic points (the character designs are nothing short of spectacular).

My verdict?

If you’ve got eight quid to spare, then pick it up. It’s not perfect, not by any stretch, but if anything I’ve said above chimes with you, then you shouldn’t let this pass you by.

It’s been a few months sine I’ve seen it now and it definitely needs revisiting…

Finally, if you liked the Batman fan flick that kicked this off – then you should check out City of Scars. Not a Collara pic, but still pretty damn good.

Whatley out.

Moleskine entry: 27th September, 2009

Has it really been that long?

I haven’t been home in over two weeks. I miss my bed. Not for now.

The long summer of travel is drawing to an end (after a bonus Oxfam-related trip to the U.S.) and, this coming Thursday, I formally start at 1000heads. I’m told there’ll be plenty of travel involved but I imagine it won’t be anywhere near as intense as this.

It feels like I’ve been getting my hands dirty again.

You can only sit in an office and strategise for so long, sometimes you need to get there and just do it for yourself. Go out and learn a few things, rediscover why you love what you do so much and ultimately reset your point of view on the world.

This past summer I’ve been through the deserts of Africa, the mountains of Wyoming and glaciers of the French/Italian Alps. From baboons in Botswana to Zebra in Zimbabwe… I’ve been the luckiest man in the world.

The scenery, breathtaking. The wildlife, stunning. The people? It’s a cliché but it really has been all about the people. As I close my moleskine for another day, that’s not a bad thought to take end on at all.

The Sun is setting over London as we make our final approach. I need to draw this to an end. The deep red sky brings a warm smile to my face and I sigh.

Home. Home at last.

Probably the first in a series. Maybe.

It’s silly really but the view from my rear window always makes me smile -

Still unclear?

Let me turn the contrast up -

See that?

At night, when the light is on in the study, you can play shadow puppets on the house opposite. If you put your hands flat against your head, you look a little bit like Batman.

Brilliant.

That’s all.