Five things on SUNDAY [FToF #212]

Things of note for the week ending Sunday February 5th, 2017.

Things of note for the week ending Sunday February 5th, 2017.

1. USING TINDER TO FIND YOUR (PRI-)MATE

Park this one under ‘First thing here is probably going to make you smile’.

This is amazing:

Samboja, an 11-year-old orangutan at a Dutch zoo, is looking for love. Samboja and a team of scientists are foregoing the traditional approach of finding a mate and instead opting for the application many singles are currently using to find love: Tinder.

Scientists hope that by showing Samboja images of potential mates on a touchscreen device they can observe what effect appearance has on a primate’s love life. The program, dubbed ‘Tinder for Orangutans,’ is part of on-going research in the field that maps the role of emotions on animal relationships.

More here, via TNW.

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2. BRASS EYE AT 20

I’m just writing this and I’ve seen an ad saying ‘BRASS EYE – WHEN FAKE NEWS WAS FUNNY’ – on Channel 4. It seems they’re running a week dedicated to the modern-day phenomena currently gripping the western world. It should make for interesting viewing.

That aside, BRASS EYE turns 20 this month.

It was an incredible show.

Never heard of it? Go hunting on YouTube.

Feel about it the same way I do? Go revisit it anyway.

Also: the Guardian did an ace write-up/retrospective.

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3. HORIZON ZERO DAWN

I don’t indulge my love of gaming too much in this here newsletter/blog/thing of mine. At least, I don’t think I do. There’s a new game on the horizon (no pun intended) that I’m quite excited about, called ‘Horizon Zero Dawn’.

If you’re into your gaming, you might enjoy this hands-on preview that Polygon published last week. I’m quite excited about it; and it’s out at the end of Feb.

There’s a 4K trailer too.

Enjoy.

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4. PEOPLE WATCHING

This is the best thing in this entire post. ‘Ten Meter Tower‘ is a little over 16mins of pure people-watching bliss. Find the time to watch it.

Even if you just start.

It’s compelling viewing.

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5. BRUCE SPRINGSTEEN

I enjoyed this. Much.

Bruce Springsteen is asked to cover ‘You Never Can Tell’ (you’ll know it from Pulp Fiction).

And, being The Boss, he smashed it.

But to watch the band come together and figure it out along the way is brilliant.

I grinned. A lot.

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Bonuses this week are as follows:

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Thanks again for reading.

Have a great week x

 

Seven things on Sunday (FtoF #211)

Things of note for the week ending Sunday January 29th, 2017.

Things of note for the week ending Sunday January 29th, 2017.

I return to this newsletter draft as the US is at the brink of a constitutional crisis. The American Civil Liberties Union (who?) seems to be front and centre of the legal battle with the new President and, if you’re wondering what you can do to help your fellow humans (outside of retweeting a bunch of stuff, sharing videos on Facebook and very occasionally signing a petition that could make a difference) then you can donate to the ACLU here.

Step up.

Help.

Back to the draft…


A few things to cover off this week. A quick one for those of you that follow my podcast shenanigans. Stefan and I have put the show on hiatus for a little while due to both LIFE and general lack of interest in the mobile news at the moment. Yes Mobile World Congress is right around the corner but there are far more interesting / pressing things to discuss than whether or not device X carries a Snapdragon 835 or an 830.

Right? Right.

Anyway, if you’re an occasional listener or if you’ve ever listened, you can give our potentially final episode of the show right here (there are iTunes links and stuff at the link). Thanks for all the cookies.

Shall we crack on with THE THINGS?

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Thing 1: THE ANGEL OF KNIVES

I thought this, found via Buzzfeed News, was incredible. The sculpture above, a 27-foot high angel, is made from the 100,000 knives that have been handed in or collected by 41 different police forces across the UK.

The article moots the idea of it appearing on the 4th plinth at Trafalgar.

That would be immense.

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Thing 2: GET OUT THERE

Last year, in the face of Brexit, the nation woke up to a divided Britain (to date, nothing beats Andrew Marr’s 3min analysis from that same week – if you haven’t watched it, you should). As we know, London especially felt the brunt of this division. How did we not see it coming? Are we living in a bubble of our making? Do we even know any of the UK outside of the M25? Those Londoners that voted to remain in the EU asked these questions of themselves and many probably still do. But, when the way you make a living relies on your very ability to understand your audience, those questions matter just that little bit more.

This additional weight in the concern drove the Ogilvy & Mather London Planning dept to kick off a project called ‘GET OUT THERE‘ – a mission to get out of London and getaway from the all-too-easy habit of desktop brief writing. The ‘Google Planner’ is not the ad industry is or should be proud of and O&M has a mission to get rid of it completely.

The launch caused some decent debate too.

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Thing 3: TERENCE AND THE MULBERRY TREE

We’re not even out of the first month of 2017 and I’m already linking to the blog of Mr Terence Eden. Regular readers know that I’m a fan of his brilliance and this piece, by Mr Eden, is no exception.

It begins:

‘Welcome to my mulberry-induced madness’

Terence saw the above sign and he wanted to know what it meant.

This is a great read.

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Thing 4: INSIDE INSTAGRAM

Toward the tail end of 2015, Kevin Systrom, the CEO of Instagram, came to a realization: The photo-sharing app he had founded five years earlier was straying too far from its roots.

Instagram was growing, yes, and finally generating some serious ad dollars — which Facebook had been waiting for since it bought the company for $1 billion back in 2012.

But its user base was also growing, and it wasn’t all good growth: Instagram feeds that were once dominated by photos from friends and family members were becoming more impersonal.

As well as providing some decent quote fodder for that part-time Tumblr I look after, this in-depth look into Instagram’s journey from hip-filter-fun to Snapchat-feature-stealer from Recode makes for insightful reading.

Worth your time, I’d say.

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Thing 5: WHY DID BUZZFEED PUBLISH THE DOSSIER?

The editor-in-chief at Buzzfeed, Ben Smith, writing in the New York Times, outlines the two key reasons why it decided to publish the dossier that many others did not.

I don’t know where you stand/stood on the above action. Or even if you had an opinion at all. Still. It’s a good read. Both as a glimpse behind the BF curtain but also at the future of news and media itself.

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Thing 6: HESITANT EVIL

There’s a series of zombie games called Resident Evil. The latest release in the series (not the seventh but called), Resident Evil VII, came out this week and one of the unique things about it is that it is PSVR compatible.

My friend Matt, like me, hates scary games.

My friend Matt, unlike me, has decided to play RE7 in PSVR and upload the footage.

Episode one is up now.

Go have a giggle.

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Thing 7: THE GETAWAY CAR

There’s a new ad from Volvo.

[watch it on YouTube]

I’m going to end this newsletter by asking you the same question I asked on Twitter about it:

It’s a great ad but:

Could any brand have made it?

The replies to the above tweet are worth a read also.

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No bonuses this week.

It’s late. And I’m tired.

Until next week.

Whatley out x

 

 

 

 

1.5m things on Sunday (FToF #210)

Things of note for the week ending Sunday Jan 22nd, 2017.

Things of note for the week ending Sunday Jan 22nd, 2017.

Lol.

It’s been a while.

How you doing? Nice weekend? Shall we crack on with the things?

1. SCREENTIME GUIDELINES: EVIDENCE VS HYPE

I have young children and I live my life staring at screens. While I’ve made certain digital footprint decisions for my young’uns (as in, it’ll be their choice when they’ll have one – not mine) when it comes to screen time my rules are a little more fluid.

Moral panic about the impact of new technologies on our behaviour and development is not new. Socrates railed against the dangers of writing for fear that it would nurture “forgetfulness in the learners’ souls, because they will not use their memories.” One source of contemporary anxiety is “screen time”. Recently, a letter signed by a group of writers, psychologists and charity heads raised concerns that childhood health and wellbeing in the UK is declining, in part due to “increasingly screen-based lifestyles.” The signatories argued that the policy response to these concerns, first raised over a decade ago, has been half-hearted and ineffective.

While I do have a viewpoint about its limitations, I also think that the type of screen time is hugely overlooked. It seems I am not alone.

There is little evidence looking at the impact of the context of screen use, and the contentthat children encounter when using digital technologies – factors that may have a much greater impact than sheer quantity alone.

The two quotes are from an open letter than appeared in the Guardian recently and was signed by several global doctors and professors in everything from psychology to neuroscience.

Even if you don’t have kids yourself, this is definitely worth a read.

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2. GOODBYE, TWITTER LEAD GEN CARDS

These words you’re reading right now appear in two main formats. First as a blog post on whatleydude.com – aka ‘my happy place’ – and second, as a newsletter that gets sent out shortly after the former is published.

That second part is where most of my readers are (hello!) – and there are just shy of 1000 of you who get this newsletter every week. 900 of you subscribed via Twitter. Specifically Twitter’s lead generation card.

Something like this:

And now Twitter is shutting them down. Weird. But who knows why Twitter does what it does. Maybe it, like Facebook, has decided to pivot around (and go all in on) video. We shall see.

Shame though, I even wrote a handy guide on how to set them up, way back when.

Dead useful.

Now just dead.

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3. POKEMON [STILL] GO[ING]

About two or three months before Marshall and I published our annual digital trend report, I was asked to put together a preview for an internal event at Ogilvy Towers. You must understand that at this point, Marshall and I had barely had our first lunch on the topic let alone put anything down on PowerPoint. So, instead of just trying to make up a bunch of stuff in time, I took the brief and changed it.

On the day, I presented this deck – ‘Key Digital Things That We Really Didn’t Spot Coming But Wish We Did‘. The content of which is fairly predictable (but by all means go and read it) however one of the points that I wanted to land in the talk was that while the world went nuts for Pokemon Go over the summer, and that that madness has seemingly since subsided, it was still walking around with about 25m monthly active users – and that should not be ignored.

Interestingly, at the turn of the year, these revenue charts appeared that backed that up.

This thing is (still) making a LOT of cash.

Not bad for a flash in the pan.

More here.

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4. BATMAN: THE ANIMATED SERIES

I’ve wanged on before about how amazing this show is/was. And I’m not wrong.

Well, as it turns out, this was no accident.

Great reading.

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5. LONDON UNDERGROUND STATIONS BY IG TAGS

I love this.

via #TagsintheCity (other cities also available).

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Bonuses –

And that’s me – I need some sleep.

 

Whatley out.

x

Five things on Friday #209

Things of note for the week ending Friday January 6th, 2017.

Things of note for the week ending Friday January 6th, 2017.

Oh hello, 2017. And hello to you too, gorgeous reader (yes, you – you know I’m talking directly to you, don’t you?) – how have you been? Sorry to miss last week. I was busy. Holidays and stuff. We have to take breaks sometimes you know.

OK. I forgot.

But hey, I remembered this week and now have a NEW YEAR and NEW THINGS.

Onwards.

Shall we?

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1. SOCIAL MEDIA BREAKS. TAKE THEM.

I found the following piece via Jyri Engestrom. He posted it with the following quote highlighted –

“The idea of purposefully introducing into my life a service designed to fragment my attention is as scary to me as the idea of smoking would be to an endurance athlete, and it should be to you if you’re serious about creating things that matter.”

Well, when you put it like that, ‘Quit social media. Your career may depend on it.‘ makes sobering reading.

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2. THE SLOW TRAIN TO CHINA (FROM BARKING)

You guys, the BBC is reporting that China Railway is going to start a freight train service from Wiwu, China to Barking, London. This is awesome. Alright you can’t actually ride the train itself but STILL, this is awesome.

Look!

How cool is that?! A TRAIN that goes all that way! Amazing.

Admittedly, I may have done something similar before but that was from Moscow to Beijing (via Ulanbataar). Imagine being able to tap in with your Oystercard and then tap out for ACTUAL CHINESE OYSTERS (that worked better in my head).

Brilliant.

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3. CARRIE FISHER: SCRIPT DOCTOR

You may have read a few things of late about how the late Carrie Fisher was more than a metal bikini and a couple of hair buns. Well, quite. However, the following article if probably the best researched piece I could find on precisely what and how Fisher came to be one of the best script doctors in Hollywood.

Worth a read.

Other notable Carrie Fisher things worth reading:

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4. INTERNET CONNECTED FRIDGE

Any excuse to link to this website, admittedly BUT STILL, what with CES happening as I type, Internet-enabled devices are seemingly, EVERYWHERE. But what if you’re not in Las Vegas / have a ton of cash lying around to spunk on a new-fangled t’internet fridge?

Well, Terence Eden has the answer (and a How To guide).

Off you pop then, go and CONNECT YOUR FRIDGE.

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5. BEATING MEN AT THEIR OWN GAME

My first job for the team was seat-occupier – in other words, bimbo – sitting next to the famous card counter Ken Uston. That man was so egotistical, I’m surprised he thought I was good-looking enough.

It was 1978, the year Atlantic City opened for gambling. New Jersey’s state legislature had developed the city’s rules for blackjack, but unfortunately they didn’t employ a maths mind to look them over, and so allowed a technical rule that gave card counters even more of an edge.

Consequently, every counter in the world swarmed to the famous boardwalk. When the doors of the new casino, Resorts International, opened at 08:00 in the morning, there was a stampede for seats.

Cat Hulbert, writing for the BBC Magazine section (I didn’t know this was a thing) on her long career as a poker player.

Dancing with the devil.

A great read.

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Bonuses this week are as follows:

AND WE ARE DONE!

WOOOO!

Last thing – The Ogilvy Key Digital Trends 2017 doc that we published mid-last month just passed 100k views. Yay. To celebrate, Marshall and I are hosting a free webinar next week where we’ll basically read the slides to you over the course of an hour.

Fancy that? Sign up here.

LATERS.

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Five things on Friday #208

Things of note for the week ending Friday December 23rd, 2016.

Things of note for the week ending Friday December 23rd, 2016.

1. THE BUZZFEED ANNUAL MEMO

No, not a list of the top 19 Beano Annuals, but instead a look at the memo that Buzzfeed co-founder Jonah Peretti sends to his entire company every year.

Telling the story of 2016’s digital ups and downs, as well as explaining the drivers of exactly why we are where we are today, Peretti’s take is compelling. Example:

Attention has shifted to the web, but the ad industry still treats it as second rate, not deserving of the the care, attention, and creativity they reserve for other platforms. This creates a drain on the entire system by weakening the economics of digital content, making it even harder to support quality journalism and compelling entertainment. In fact, the ad industry’s slowness to shift to digital is at the root of the problems faced by news and entertainment. Social platforms can only optimize the content uploaded to their services, and when there isn’t a solid business model for content, the void is filled with fake news, cheap entertainment, and deceptive ads.

I do not embolden lightly: This is an excellent read.

Remarkably, there are still people out there that argue or even deny Buzzfeed’s success.

Send them this article.

See what they say.

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2. SPOTIFY 2016 PLAYLIST

Mine, not yours.

Just in case you like good music.

Here are some numbers about me/mine:

And here is the playlist itself.

Hope you like it.

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3. ZUCK’S CONNECTED HOME

You’ve probably already seen the hokey videos of Mark Zuckerberg’s results from his latest yearly challenge (they’re quite PR-y and while give an ideal view of what is possible, they’re not really that demonstrative of how interesting this actually is) however, some of you may not have done the reading.

So first off, this is a pretty good read and both explains exactly how hard it is to have a truly ‘smart’ home in 2016/17 and playfully reveals how much of a geek Mark Zuckerberg [still] is; I loved reading this.

Second, in one blog post, Zuck is at peak nonchalance here, seemingly dropping huge points / ideas / notions without even trying.

Want an example? Here’s a list:

  1. Zuck says: ‘I’ve seen Iron Man, I want to build JARVIS’. I’ve noted before that, in the movies at least, JARVIS is pretty much a glorified Google Assistant so this made sense to me but to just go ahead and decide he wanted to build one? SO CASUAL.
  2. Casual suggestions for new product ideas (aka ‘big opportunities’) for AI builders.
  3. Issues huge burns to all existing smart home attempts (common APIs are needed etc – this should be headline news)
  4. Casual Facebook messenger bot plug. SO CASUAL.
  5. Still codes – ‘I haven’t built an iOS app since 2012’ – Yeah, me too Zuck, ME TOO.
  6. Just happens to reveal global trends re: voice vs text across the world’s biggest messaging apps.
  7. Highlights how nice it’d be if Amazon Echo had a mobile/away-from-home interface (like JARVIS does, y’know, the one MZ built on his own this year). Bezos wasn’t on it before, I’m sure he is now.
  8. Plugs entire Facebook Engineering Team (good job).
  9. Casual self-depreciation re: Grey t-shirt cannon (brilliant)
  10. Oh, and done all in 100hrs.

Y’know, you could easily forget that he also runs the world’s largest media internet company.

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4. WESTWORLD + GAMING

Tom Bissell is a video game writer and author. He interviewed Lisa Joy and Jonathan Nolan, joint creators-in-chief of the newly redux’d-for-TV, Westworld (if you’re not watching it / haven’t seen it yet etc – then do please fix it now).

With a few minor spoilers within (you have been warned) his is a fantastic read for any one who games, watches Westworld, or both (like me).

Go read.

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5. VINE IS BACK – KINDA

Twitter’s six second video platform that was recently, seemingly, consigned to the dead pool has been given a new lease of life.

Instead of killing the service completely, Twitter will be transitioning the Vine ‘app’ as we know it, to something called ‘Vine Camera’. With the new iteration of the app, you’ll still be able to snap six second videos however you’ll only have two options after that: 1. Save to Camera. 2. Publish to Twitter.

The platform is over but the app’s main product feature remains.

Interesting.

You can read more about this over at the official announcement.

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Bonuses this week are as follows:

 

 

And that’s me.

I’m done.

Have a great Christmas, gang.

Whatley out.

x

Five things on Friday #207

Things of note for the week ending Friday December 15th, 2016.

Things of note for the week ending Friday December 16th, 2016.

Hello, lovely.

There’s a lot to get through this week (and this first thing is MASSIVE) so let’s not dilly-dally.

Onwards!

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1. KEY DIGITAL TRENDS FOR 2017

If you’ve missed the myriad posts on all social channels, the Ogilvy Key Digital Trends for 2017 is OUT NOW. Penned by Marshall Manson and I, this is our yearly take on what we expect to see more of in the digital marketing year ahead.

Now that the standard – read it, share it around, and let us know what you think of it – part is out of the way, I thought I’d use this part of THINGS to talk a little bit about this year’s trends and the process we went through to get them nailed.

I don’t know about Marshall but this year’s seemed more difficult than ever before. A large part of that was down to workload – Marshall is CEO of one of the agencies in Ogilvy Group now and I’ve never known the man to be busier. I also got a promotion this year and, combine that with impending paternity leave (I say ‘impending’ – I’m on it right now, and yes, that’s exactly why this week’s edition is both a) on time and b) longer than recent weeks) meant we were both cramming like crazy to get things done.

But the other reason why, I felt at least, that this year was difficult was that a number of the trends themselves seemed so obvious. Here are the trends themselves, by title alone:

  1. The Chatbot Goldrush
  2. The Abdication of Ethical Marketing
  3. A Video First World
  4. Twitter Retrench
  5. Facebook Proprietary Metrics Problem

Highlighting particularly items 1 and 3, it will be nigh on impossible to find a trends presentation this year that does not mention either Chatbots of Video as a ‘trend’ to watch for 2017.

‘Video’ has been a growing trend over the past three years (I presented a working version of this presentation at Futurebook a couple of weeks ago and I made the point then, as I’ve started to make any time I present a trends outline of any kind: trends don’t just switch and change as the years come and go. It doesn’t get to New Year’s Eve and trends greet each other at the door: ‘Oh, hello! Goodbye!’ – it simply doesn’t work that way) and it still rumbles on.

In the case of  Chatbots, they’re everywhere at the moment. Already a multi-million dollar market (with specialist teams popping up all over the place – ahem) and everyone and her brother writing think pieces called ‘The Rise of Chatbots’, you can’t move for Chatbots being the next big thing in 2017.

For a yearly trend document that has an ambition to be a) being industry-leading, b) genuinely insightful, and c) unique from its competitor set – (oh, and traditionally only really covers three main trends) this was a problem.

So what did we do?

First, we agreed that we’d go higher than our usual three trends. Two of them are blindingly obvious and you’ll be able to read about them anywhere. Yes, our approach will be different however we’ll need something else to get people past the cover (I like odd numbers, so I wanted five).

Second, we knew we had the data.For bots, we’ve been developing a Chatbot offering since the summer. This work, combined with the frankly fantastic access we have to the global insights from around the Ogilvy (and the WPP) network, helped us underpin our thinking with the very latest usage numbers, client mindset, and consumer data.

When it came to video, it was a bit different. This trend had run and run (2015: The Video Royale, 2016: The Video Evolution) – what were we going to say that was different? We’d seen the start of the big battle, and we’d seen the platform evolve their offering – and because we had been tracking this one since the start, we were able to offer an informed POV on where it was going. Two key things stood out: the battle for LIVE and the collapse of traditional video formats. Telling the story around these two key points meant we were able to revisit the video trend once more, without fear of repeating ourselves.

Third and finally, we had to have faith in our approach. Every year we always ensure that each trend is made up of three parts: Background (or Drivers), Definition (outlining what the trend actually is and means), and actionable next steps (trends are great but what you, the reader, supposed to do with the information given). By producing the document in this way, we knew that whatever we did, the strategic rigour behind the approach would keep us honest.

I think we did an alright job. I’d love to hear what you think.

Read the Trends, and let me know?

 

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2. PATTI SMITH WRITES

In case you missed it, Patti Smith was in the news last week for seemingly stumbling or forgetting the words at the Nobel Prize ceremony honouring the Laureate for Literature, Bob Dylan.

If you missed it, it is an incredible watch, so you should do that.

However, that is not why I am writing.

I am writing because Patti Smith has been too. Published just a couple of days ago, Smith has written about her experience at the Nobel Ceremony – her feelings, the anxiety – and the thoughts that she has had since.

Moving reading – and my favourite thing this week.

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3. IN PRAISE OF MAHERSHALA ALI

Little White Lies writes:

“This year alone Mahershala Ali has lent his considerable talents to a staggering eight projects across film and television, including the Oscar-tipped Moonlight, the upcoming biographical drama Hidden Figures, the fourth season of House of Cards and Marvel’s hit Netflix show Luke Cage. If you weren’t already familiar with his supreme acting ability, you should be by now.”

A great read re: a great actor.

Check it.

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4. FITBIT BOUGHT PEBBLE

As regular readers will know, I am (was?) a complete Pebble convert (see my own personal user diary posts here). I had the original Pebble, I bought the Pebble Time Steel, I went to the Pebble party at SXSWi two years back, and regularly wear the Pebble Pajamas I picked up while I was there (yeah, I’m that guy). In short: I am (was?) a fan.

So much was my commitment that when it came to ponying up the cash for the next Kickstarter project (I was after the Pebble Time 2), I was first in line. But then bad things started happening. Pebble had lay offs, and then shipping dates started to move… without update.

Finally, the news came: Pebble had been bought, by Fitbit.

Which, on paper, you’d think: ‘Awesome! Fitness trackers and smartwatches go together, I can see that. This is a great deal!’ – alas, while the former is very much the case, the latter – for Kickstarter backers at least – was not true. Pebble Time 2 will never see the light of day and the tens of thousands of people that pre-ordered/back the watch, will get refunds.

Turns out this was a fire-sale. Pebble was going down.

Which is both sad and rubbish.

That said, what I can’t get my head around is why the existing orders won’t be finished.

Look at it this way: Pebble users and fans are huge loyalists. You’ve got a super-engaged fanbase and yet, upon buying the company they love, you make the decision to not ship any more product. I don’t get it.

You’d think, given this installed base of users (and super fans), it would’ve perhaps been prudent to have fulfilled those remaining orders and then perhaps roll out Fitbit-related software/app updates thereafter.

This would’ve both engendered the brand to Pebble users and brought those users on the journey of transitioning when it would, of course, have be shuttered.

I’m sure a lot of this will come out in the wash however killing a brand is one thing, killing the fanbase with it (and creating staunch detractors in the process) is another thing entirely.

There have been updates since but the comments from the community do not bode well.

Sad times

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5. BIG UP THE GVRA

Aka, the Global Virtual Reality Association!

Made up of pretty all the main VR players in the world, the newly established GVRA is a non-profit coalition setup to help establish standards for VR development, globally.

As they put it themselves:

The goal of the Global Virtual Reality Association is to promote responsible development and adoption of VR globally. The association’s members will develop and share best practices, conduct research, and bring the international VR community together as the technology progresses. The group will also serve as a resource for consumers, policymakers, and industry interested in VR.

This is very good news.

History is littered with technology revolutions that couldn’t quite land because the standards were all wrong or simply took far too long to align. The face that this is being addressed now means that our kids’ VR experiences are going to be ACE.

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Bonuses this week are as follows

  • Our Bots things is getting good coverage (which is nice)
  • For reasons that I shan’t go into, this made me laugh a lot this week
  • Somehow, I managed to make the list of the top 25 most influential people in the UK digital industry – aka ‘The Digerati’ – (somewhere between the MD of Twitter and the GM of Snapchat, would you believe). This is partially driven by readers of The Drum and curated thereafter by award judges as well as The Drum’s editorial team. Thanks, you guys. I try not to pay attention to these things too much (in fear of believing my own hype and completely disappearing up my own backside) however I’ve been told that this is a very big deal and I should be more appreciative and acknowledge it properly. Consider me chuffed
  • My President was Black
  • A subversive work of art, you say?

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And that’s me, I’m spent.

See you next time?

Whatley out x

 

Five things on Friday #206

Things of note for the week ending Friday December 9th, 2016

Things of note for the week ending Friday December 9th, 2016

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In the week that I got retweeted by Dwayne THE ROCK Johnson (why? the trailer for BAYWATCH THE MOVIE dropped and THE ROCK himself decided he agreed with my POV – so there), I say welcome.

Much to get through this week and little time. Let’s dive into my Twitter favourites, tagged up inbox, secret Chrome bookmarks, and find out exactly what I’ve been storing up for your sordid little hungry eyeballs this week.

Shall we?

1. FEATHERED DINOSAUR ADVENTURES

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Finding a feathered dinosaur tail (with primitive plumage) trapped in mid-cretaceous (that’s 99million years ago, btw) amber is one [amazing] thing – BUT going fully undercover and wearing face paint just to get into the region where this amber exists is something else entirely.

But that’s what Lida Xing, paleontologist based at the China University of Geosciences, had to do.

MOTHERBOARD has the rest.

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2. FEELING LIKE A S’LEB ON INSTAGRAM

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Remember a while back when Instagram had supposedly developed a tool for superstar celebrities to [tell their social media managers to] manage their nasty comments and trolls and stuff? Well, these features (or ones similar) are coming to (or have already arrived on) your favourite filtered photo app.

These features include:

  • Comment Filters
  • Disabling Comments on Elected Content
  • Ability to Remove Followers from Private Accounts

Also:

Finally, we want to continue to be a place where people can share deeply personal moments. From time to time, you may see friends struggling and in need of support. If you believe that someone you care about may be thinking about injuring themselves, you can report it anonymously, and we will connect your friend to organizations that offer help. We have teams working 24 hours a day, seven days a week, around the world to review these reports.

Which is excellent.

You kinda have to wonder: if Instagram can knock this stuff up and out in a matter of months, what the bloody hell have Twitter been doing all this time?

More, via Instagram.

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3. LIKE LONGFORM? YOU’LL LOVE THIS.

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Which pretty much tells you all you need to know. Well, aside from:

For the next couple of months we’ll be sharing some of our best longform or multimedia journalism, and some behind-the-scenes glimpses into the process of how our correspondents work. It’s a very different kind of journalism from the rapid-response news analyses we published in the run-up to America’s recent election. Some of this work will be produced exclusively for Medium, meaning you won’t even be able to find it on economist.com or in print.

And I think this is excellent. I mean, really. A publication like The Economist, tinkering with a [crucially] FREE to read digital publishing platform such as Medium. It’s HUGELY interesting. And definitely one to watch.

Go and follow The Economist on Medium.

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4. ALL THE TRAILERS

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5. MOBILE IS EATING THE WORLD

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Ben Evans is back again with another take on how Mobile [technology] is, how he puts it, ‘Eating the World’. If you know Ben’s stuff, you’ll know he updates this document fairly regularly. This is the latest take and it’s a doozy.

If you want to know where technology is right now then Mobile Eating the World is a must read.

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Bonuses this week are as follows:

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Last thing, for those that care: Marshall Manson and I will be publishing the yearly Ogilvy Key Digital Trends deck early next week. I will of course link to it in next week’s edition but if you want to know about it first, be sure to follow us both on Twitter (@Whatleydude – @MarshallManson).

Laters, fam.